Global Brand Strategy & Transformation Lead

Mattel; El Segundo (CA); On-site; USD 126,000 - 158,000; Full time

Job summary

Mattel seeks a Manager, Global Brand Strategy & Transformation to own end‑to‑end brand programs, translating enterprise standards into executable initiatives. You will oversee scope, milestones, and delivery while coordinating cross‑functional teams and engaging senior leaders to drive disciplined, measurable brand decisions.

You will define adoption metrics, enablement frameworks, and governance within a matrix organization, ensuring on‑time, high‑quality outcomes that align with Mattel’s

Qualifications

• 8–10 years of experience in brand strategy, management consulting, portfolio planning, or transformation roles.
• Minimum 2+ years of or equivalent work experience in management consulting, transformation management, investment banking, private equity, or in‑house strategy
• Demonstrated ownership of programs with defined outcomes in complex, matrixed organizations.
• Experience working directly with senior leaders on strategic decision‑making.

Responsibilities

• Own end‑to‑end delivery of named enterprise brand strategy programs.
• Define program scope, objectives, milestones, and deliverables.
• Sequence and prioritize work to advance brands through planning and decision milestones.
• Make day‑to‑day program decisions within approved strategy frameworks.
• Coordinate cross‑functional inputs to deliver program outcomes.
• Lead program‑specific working sessions and decision forums; translate inputs into decision‑ready narratives.

Skills

Brand strategy

Portfolio thinking

Executive communication

Program ownership

Delivery & adoption

Job description

Mattel seeks a Manager, Global Brand Strategy & Transformation to own end‑to‑end brand programs, translating enterprise standards into executable initiatives. You will oversee scope, milestones, and delivery while coordinating cross‑functional teams and engaging senior leaders to drive disciplined, measurable brand decisions.

You will define adoption metrics, enablement frameworks, and governance within a matrix organization, ensuring on‑time, high‑quality outcomes that align with Mattel’s