Senior Project Manager, Brand Creative Masterbrand

Mattel EMEA; El Segundo (CA); On-site; USD 95,000 - 117,000; Full time

Job summary

Mattel is seeking a highly organized Sr. Associate, Project Management to drive Masterbrand initiatives across Creative, Marketing, and global teams.

You will manage timelines, budgets, approvals, and day-to-day communications, coordinating with agencies, vendors, and internal partners to keep work moving from brief to delivery. The role emphasizes building structure to enable fast-paced teams to produce top-tier brand work, with ownership of schedules, resource planning, and stakeholder

Qualifications

• 4+ years of relevant experience in project management, creative operations, marketing, or related field.

Responsibilities

• Manage day-to-day project workflows from kickoff through final delivery across Mattel Masterbrand initiatives.
• Support projects spanning brand identity and design systems, global campaigns, social and digital content, partnerships, experiential activations, events, internal brand initiatives, presentations, toolkits, and brand guidelines.
• Translate briefs and project needs into clear timelines, milestones, deliverables, dependencies, and approval paths.
• Keep projects moving across multiple stakeholders and workstreams, proactively identifying risks, gaps, and next steps.
• Help ensure Masterbrand work is delivered at a consistently high level, on time and on budget.
• Partner closely with Brand Creative and Marketing to understand project objectives, priorities, and deliverables.
• Coordinate across Global Brand Teams and key Mattel functions to support initiatives that bring together the Mattel Masterbrand and its portfolio of iconic brands.
• Serve as a day-to-day project contact for internal teams, external agencies, freelancers, production partners, and vendors.
• Help create clarity and accountability across complex projects with multiple stakeholders and decision-makers.
• Maintain clear project status reporting and communicate priorities, timing, risks, and next steps to the broader team.
• Develop and maintain project plans, schedules, status dashboards, and trackers.
• Coordinate creative reviews and consolidate feedback and approvals throughout the development process.
• Manage Legal, Standards & Practices, and other required approval workflows.
• Partner with Account Management, Production, and Operations to ensure teams are appropriately briefed, scoped, and resourced.
• Help prioritize concurrent Masterbrand initiatives as business needs evolve.
• Identify opportunities to simplify workflows, improve communication, and create greater visibility across the team.
• Support project budgets, estimates, purchase orders, expenditures, and reconciliation.
• Track project scope and resource allocation, flagging potential timing, budget, or resourcing issues early.
• Coordinate with external partners to track deliverables against approved scopes of work.
• Partner with Account Management and Brand Creative leadership to maintain visibility into project needs and upcoming workload.
• Help coordinate the development and rollout of Mattel Masterbrand guidelines, toolkits, templates, and creative assets across the organization.
• Manage incoming Masterbrand asset and creative requests from teams across Mattel.
• Coordinate final asset delivery and ensure approved materials are organized, archived, and accessible to global teams.
• Partner with Digital Asset Management and other teams to support global distribution and consistent implementation of Masterbrand assets.
• Help maintain visibility into where and how Masterbrand assets are being activated across the organization

Skills

Project management

Creative operations

Marketing

Production

Stakeholder management

Tools

Adobe Workfront

Asana

Monday.com

Smartsheet

Wrike

Trello

PowerPoint

Excel

Word

Adobe Acrobat

Job description

Mattel is seeking a highly organized Sr. Associate, Project Management to drive Masterbrand initiatives across Creative, Marketing, and global teams.

You will manage timelines, budgets, approvals, and day-to-day communications, coordinating with agencies, vendors, and internal partners to keep work moving from brief to delivery. The role emphasizes building structure to enable fast-paced teams to produce top-tier brand work, with ownership of schedules, resource planning, and stakeholder