Global Brand Strategy & Marketing VP

toryburch; New York (NY); On-site; USD 180,000 - 240,000; Full time

Job summary

Tory Burch seeks a senior marketing executive to lead global brand strategy and marketing initiatives. You will partner with the Chief Brand Officer to drive brand positioning, storytelling, and commercial growth worldwide.

You will fuse consumer insights, cultural relevance, and strategic thinking to shape long-term vision and translate it into concrete plans, ensuring alignment across regions and channels.

Qualifications

• Experience leading global brand marketing initiatives.
• Ability to translate brand vision into actionable plans across channels.
• Proven track record driving growth through consumer storytelling.

Responsibilities

• Shape and lead Tory Burch's global brand and marketing strategy across channels and regions.
• Translate brand direction into enterprise-wide plans, milestones, and ownership.
• Drive campaigns, product narratives, and seasonal priorities to strengthen brand equity.

Skills

Strategic leadership

Brand strategy

Marketing strategy

Consumer insights

Cross-functional leadership

Job description

Tory Burch seeks a senior marketing executive to lead global brand strategy and marketing initiatives. You will partner with the Chief Brand Officer to drive brand positioning, storytelling, and commercial growth worldwide.

You will fuse consumer insights, cultural relevance, and strategic thinking to shape long-term vision and translate it into concrete plans, ensuring alignment across regions and channels.