Global Brand & Events Creative Program Manager

Amazon Web Services (AWS); Seattle (WA); On-site; USD 83,000 - 138,000; Full time

Benefits offered by this job

RSUs

Health insurance

401(k) matching

Paid time off

Job summary

Amazon Web Services, Inc. is seeking a Creative Program Manager for Global Events to drive brand activation and creative execution across the Global Events portfolio, including re:Invent.

The role blends strategic planning with hands-on delivery, ensuring brand integrity and scalable experiences that shift customer perception of AWS as a leader in AI and technology. You will manage complex timelines, partner with internal teams and external agencies, and advance AI-enabled work processes to

Qualifications

• 4+ years of professional non‑internship marketing experience.
• Experience building and optimizing multiple, simultaneous marketing campaigns.
• Experience managing cross‑functional marketing and creative teams.
• Experience delivering paid media campaigns spanning TV, print ads and digital/social channels.
• Experience across affiliate marketing, PPC, SEM and social media advertising.

Responsibilities

• Drive end-to-end creative workflows for complex onsite campaigns and playbooks of large-scale initiatives with global impact.
• Partner with key event stakeholders to define success criteria and measurement approach for event brand activations.
• Manage agency and vendor coordination including scope definition, resourcing, budget/PO management, and performance accountability.
• Own overarching team workflows and processes; continue to define and improve existing processes and utilize tool solutions for better efficiency.

Skills

Cross-functional marketing

Paid media campaigns

Digital marketing

Affiliate marketing

PPC

SEM

Social media advertising

Tools

Adobe Photoshop

Adobe Illustrator

Adobe InDesign

Job description

Amazon Web Services, Inc. is seeking a Creative Program Manager for Global Events to drive brand activation and creative execution across the Global Events portfolio, including re:Invent.

The role blends strategic planning with hands-on delivery, ensuring brand integrity and scalable experiences that shift customer perception of AWS as a leader in AI and technology. You will manage complex timelines, partner with internal teams and external agencies, and advance AI-enabled work processes to