Global Brand & Events Creative Program Lead

Socket.dev; Seattle (WA); On-site; USD 83,000 - 138,000; Full time

Job summary

AWS Brand & Creative in Seattle is seeking a Creative Program Manager for Global Events who combines sharp program execution with creative sensibility and a passion for delivering world‑class brand experiences at scale.

This role will own the marketing execution and measurable brand impact of the Kernel brand update across the Global Events portfolio, including re:Invent, defining how the new AWS brand comes to life on‑site to shift perception of AWS as a leader in AI and technology.

Qualifications

• 4+ years of professional non‑internship marketing experience.
• Experience building and optimizing multiple, simultaneous marketing campaigns.
• Experience managing or working within cross‑functional marketing and creative teams.
• Experience delivering paid media campaigns spanning TV, print ads and digital/social channels.
• Experience across affiliate marketing, PPC, SEM and social media advertising.

Responsibilities

• Drive the execution of creative services and translation of the AWS brand for the Global Events portfolio, including event experience and on‑site brand expression.
• Independently manage end‑to‑end creative workflows for complex onsite campaigns and playbooks with global impact.
• Drive consistent adoption of AWS brand guidance among cross‑Amazon partners contributing to events, ensuring brand adherence across all event dimensions.
• Develop and optimize the marketing and creative services approach for event brand moments, auditing effectiveness and surfacing insights.

Skills

Marketing campaigns

Cross-functional teams

Paid media campaigns

Affiliate marketing

PPC/SEM

Tools

Adobe Photoshop

Adobe Illustrator

InDesign

Job description

AWS Brand & Creative in Seattle is seeking a Creative Program Manager for Global Events who combines sharp program execution with creative sensibility and a passion for delivering world‑class brand experiences at scale.

This role will own the marketing execution and measurable brand impact of the Kernel brand update across the Global Events portfolio, including re:Invent, defining how the new AWS brand comes to life on‑site to shift perception of AWS as a leader in AI and technology.