Global Brand & Communications Leader - US Market

SOMFY Group; South Brunswick (NJ); On-site; USD 125,000 - 150,000; Full time

Benefits offered by this job

Annual bonus

Comprehensive benefits

Job summary

Somfy, a global leader in home automation, seeks a Global Brand and Communication Manager to own the brand strategy for the US market and coordinate worldwide campaigns. Based in New Jersey, you will align regional activities with Somfy's global brand direction.

You will lead creative campaigns, manage a content coordinator, collaborate with regional teams, and measure brand KPIs to drive awareness and equity across markets.

Qualifications

• Translate strategic direction into global and local US campaigns.
• Govern brand platforms and ensure consistent, impactful application.
• Lead and develop cross-functional teams and manage priorities.

Responsibilities

• Define and roll out global brand and US strategy.
• Develop global communications plans with Europe and Emerging Markets.
• Ensure campaigns are relevant to US market with local adaptation.
• Maintain consistency of brand positioning across US touchpoints.
• Collaborate with teams to build global brand across all channels.
• Lead campaigns and content with internal and external partners.
• Support product launches with brand guidelines compliance.
• Monitor KPIs and drive continuous improvement.

Skills

Brand strategy

Brand management

Omnichannel

US market knowledge

People management

Education

Bachelor's degree in Marketing/Communications/Business

Master's degree (preferred)

Job description

Somfy, a global leader in home automation, seeks a Global Brand and Communication Manager to own the brand strategy for the US market and coordinate worldwide campaigns. Based in New Jersey, you will align regional activities with Somfy's global brand direction.

You will lead creative campaigns, manage a content coordinator, collaborate with regional teams, and measure brand KPIs to drive awareness and equity across markets.