Global Brand Campaigns Lead

Crunchyroll; Los Angeles (CA); On-site; USD 147,000 - 184,000; Full time

Job summary

Crunchyroll in Los Angeles seeks a senior brand marketer to drive global campaigns from strategy through execution and measurement. You’ll develop briefs, apply consumer insight, and partner with cross‑functional teams and agencies while managing timelines and budgets and adapting campaigns for local markets.

You will evaluate performance and deliver recommendations to strengthen brand practices, collaborating across creative, media, and performance disciplines.

Responsibilities

• Leads global and multi-market brand campaigns from strategy through execution and measurement. Develops briefs, applies consumer and brand insights, partners with cross-functional teams and agencies, manages timelines and budgets, adapts campaigns for local markets, evaluates performance, and provides recommendations and guidance to strengthen brand marketing practices.

Job description

Crunchyroll in Los Angeles seeks a senior brand marketer to drive global campaigns from strategy through execution and measurement. You’ll develop briefs, apply consumer insight, and partner with cross‑functional teams and agencies while managing timelines and budgets and adapting campaigns for local markets.

You will evaluate performance and deliver recommendations to strengthen brand practices, collaborating across creative, media, and performance disciplines.