Global B2B Media Director — Remote Leader

Ars X Machina; United States; Remote; USD 150,000 - 175,000; Full time

Job summary

Ars X Machina (AXM) seeks a Senior Media Director to craft and execute strategic B2B media plans that align with client objectives, drive brand awareness, and generate high-quality leads. The role requires leading planning efforts, serving as a primary client contact, and collaborating across departments to optimize workload and outcomes.

The ideal candidate has a strong background in media planning and buying, deep knowledge of ABM and B2B marketing tactics, and a proven track record in driving

Qualifications

• Bachelor's degree in Marketing, Advertising, Business or related field.
• Minimum 8+ years in media planning and buying with B2B focus.
• Proven track record in B2B media strategies that drive brand awareness and lead gen.
• Deep understanding of ABM, content marketing, and lead nurturing.

Responsibilities

• Oversee development of B2B brand, demand gen media strategies.
• Lead global brand, demand, and ABM media planning across campaigns.
• Oversee media buying, negotiations, and premium placements.
• Manage end-to-end campaign lifecycle from concept to post-analysis.
• Lead client relationships and set realistic expectations.
• Mentor and develop a media team and ensure cross-department collaboration.
• Stay informed on industry trends and emerging technologies.

Skills

Media planning

Lead generation

ABM

Client relationships

Global campaigns

AI in media

Negotiation

Analytics

Communication

Education

Bachelor's in Marketing/Advertising/Business

Tools

6sense

Demandbase

Bombora

Integrate

Salesforce

Marketo

HubSpot

Job description

Ars X Machina (AXM) seeks a Senior Media Director to craft and execute strategic B2B media plans that align with client objectives, drive brand awareness, and generate high-quality leads. The role requires leading planning efforts, serving as a primary client contact, and collaborating across departments to optimize workload and outcomes.

The ideal candidate has a strong background in media planning and buying, deep knowledge of ABM and B2B marketing tactics, and a proven track record in driving