Generative Search Executive

CAMP Digital; Edina (MN); On-site; USD 60,000 - 75,000; Full time

Benefits offered by this job

Health insurance

Dental insurance

Vision insurance

Life insurance

401(k) match

Health savings account

Flexible spending account

Paid time off

Paid holidays

Parental leave

Employee assistance program

Company-sponsored lunches

Job summary

CAMP Digital in Edina, MN, is seeking a Generative Search Executive to drive paid search performance for clients across Google Ads, Microsoft Ads, and LSAs. The role is ideal for those with 1–3 years of hands-on PPC or related digital marketing agency experience, ready to own campaigns and grow expertise in paid search strategy.

You will collaborate with senior team members, manage campaigns, analyze performance, and identify growth opportunities while building deeper expertise in paid media.

Qualifications

• 1–3 years of hands-on PPC experience or relevant digital marketing/agency experience.
• Familiarity with Google Ads; certification is a plus but not required.
• Basic understanding of campaign structures (search, display, Performance Max) and bidding strategies.
• Analytical mindset and comfort with data; strong attention to detail.
• Ability to clearly communicate insights; eagerness to learn and grow in paid media.

Responsibilities

• Collaborate with internal teams to execute and improve campaigns.
• Lead search strategy on client calls and lead client reporting.
• Translate data into actionable insights for client meetings.
• Prepare insights and recommendations for meetings.
• Manage campaigns across Google Ads, Microsoft Ads, and LSAs and optimize bids, budgets, and structure.
• Identify opportunities to improve lead volume, cost per lead, and ROI.
• Launch and test new campaigns and targeting strategies.
• Monitor performance and suggest improvements; build reports showing business impact.
• Assist with conversion tracking and offline conversion setups.

Skills

Google Ads

PPC

Analytics

Reporting

Communication

Learning mindset

Lead generation

Campaign optimization

Agency experience

Tools

Google Analytics

GTM

CRM data

Job description

We’re looking for a Generative Search Executive to join our team and help drive performance for our clients across Google Ads, Microsoft Ads, and Local Services Ads.This role is ideal for someone with 1 - 3 years of hands-on PPC experience (or relevant digital marketing/agency experience) who’s ready to take ownership of campaigns while continuing to grow their expertise.You’ll work closely with senior team members to manage and optimize campaigns, analyze performance, and identify growth opportunities—while building deeper expertise in paid search strategy.

• Key Functional Areas of ResponsibilityClient & Team CollaborationCollaborate with internal teams to execute and improve campaigns.
• Lead search strategy on client calls.
• Lead client reporting and translate data into actionable insights.
• Help prepare insights and recommendations for client meetings.
• Work within a pod-based team structure with strong support and mentorship.
• Campaign Management & OptimizationManage and optimize campaigns across Google Ads, Microsoft Ads, and LSAs.
• Adjust bids, budgets, keywords, target, and campaign structure to improve performance.
• Identify opportunities to improve lead volume, cost per lead, and ROI.
• Launch and test new campaigns, offers, and targeting strategies.
• Monitor performance and proactively recommend improvements.
• Performance AnalysisAnalyze campaign performance and identify trends, wins, and opportunities.
• Build and contribute to reports that clearly show impact on business results.
• Support and learn conversion tracking and offline conversion setups.

Professional Competencies, Skills & Qualifications

• Required Experience:1 - 3 years of experience in Google Ads/PPC OR Digital marketing (agency preferred) OR Paid social or other performance marketing channels.
• Familiarity with Google Ads (certification is a plus, not required).
• Basic understanding of campaign structure (search, display, Performance Max), bidding strategies (tCPA, tROAS, etc.), and conversion tracking concepts.
• Analytical mindset and comfort working with data.
• Strong attention to detail.
• Ability to communicate insights clearly.
• Eagerness to learn and grow in paid media.
• Preferred Experience:Experience with lead generation or call tracking.
• Exposure to Google Analytics, GTM, or CRM data.
• Agency experience managing multiple accounts.

CompensationAnnual salary: $60,000 to $75,000 (Dependent on qualifications)

• BenefitsHealth, dental, and vision insurance
• Life insurance
• 401(k) Match
• Health savings account
• Flexible spending account
• Paid time off
• Paid holidays
• Parental leaveEmployee assistance program
• Opportunities to advance your career
• Casual, dog-friendly work environment
• Free parking, snacks/beverages & frequent company sponsored lunches
• Collaborative work environment with endless learning opportunities

About CAMP DigitalCAMP Digital is a digital marketing agency for home services companies. Our award-winning SaaS platform along with our stellar customer service and consistent results, help home service businesses reach local customers and maximize their leads. Through cutting-edge advertising and web development strategies, we provide the most advanced digital marketing solutions possible. Simple. Effective. Fun.

• Experience:Digital Marketing: 1 year (Required)