Senior PPC Specialist

JD Marketing Partners; United States; On-site; USD 80,000 - 105,000; Full time

Benefits offered by this job

Medical Insurance

Vision Insurance

401(k)

Fully Remote Work Environment

Professional Growth Opportunities

Job summary

JD Marketing Partners is a digital marketing agency helping home service contractors win online. The Senior PPC Specialist will manage local PPC campaigns across client accounts, focusing on optimization, analytics, and growth.

The role requires 5+ years of PPC experience, strong Google Ads & Analytics skills, and a detail-oriented approach. This is a fully remote opportunity with potential for growth and client impact.

Qualifications

• 5+ years of local PPC management experience.
• Hands-on experience managing Google Ads campaigns.
• Experience with Microsoft Ads (Bing Ads).
• Strong proficiency in Google Analytics.
• Advanced Excel and/or Google Sheets skills.
• Excellent analytical and problem-solving abilities.
• High attention to detail and organizational skills.
• Ability to manage multiple projects simultaneously.
• Strong written and verbal communication skills.
• Bachelor's degree in Marketing, Business, Analytics, or related field (preferred)

Responsibilities

• Support PPC campaign creation, strategy development, and ongoing management.
• Conduct routine account analysis and performance optimizations.
• Monitor campaign budgets, lead volume, conversion rates, and account health.
• Identify opportunities to improve campaign efficiency and performance.
• Support PPC landing page, website, and content creation efforts.
• Manage campaign tool setup and integration processes.
• Collaborate with internal teams to provide performance updates, insights, and recommendations.
• Maintain accurate reporting and communicate campaign results to stakeholders.
• Stay current on PPC platform updates, industry trends, and best practices.
• Ensure campaigns are built and maintained with high accuracy and attention to detail.

Skills

PPC management

Google Ads

Microsoft Ads

Google Analytics

Excel/Sheets

Data analysis

Problem-solving

Communication

Education

Bachelor's degree in Marketing or related field

Tools

Google Ads

Microsoft Ads

Google Analytics

Google Tag Manager

CallRail

WordPress/Elementor

Job description

Come join JD Marketing Partners as a Senior PPC Specialist and put your passion for digital marketing, data analysis, and campaign optimization to its fullest potential!

JD Marketing Partners is a digital marketing agency built to help home service contractors win online. From Plumbers and Electricians to Roofers and Painters (and everything in between), we provide best-in-class, performance-driven digital marketing solutions for our clients.

We've built our business around driving measurable results while maintaining a commitment to integrity, transparency, and doing what's right for our partners. As our company continues to grow, we're looking for talented marketers who are eager to make an impact and help our clients succeed.

Role Description

The Senior PPC Specialist will be responsible for supporting the creation, management, optimization, and growth of local PPC campaigns across multiple client accounts. This role requires a strong analytical mindset, exceptional attention to detail, and a passion for continuously improving campaign performance.

The ideal candidate enjoys working in a fast-paced environment, thrives on problem-solving, and is motivated by driving measurable results for clients.

Key Responsibilities

• Support PPC campaign creation, strategy development, and ongoing management
• Conduct routine account analysis and performance optimizations
• Monitor campaign budgets, lead volume, conversion rates, and overall account health
• Identify opportunities to improve campaign efficiency and performance
• Support PPC landing page, website, and content creation efforts
• Manage campaign tool setup and integration processes
• Collaborate with internal teams to provide performance updates, insights, and recommendations
• Maintain accurate reporting and communicate campaign results to stakeholders
• Stay current on PPC platform updates, industry trends, and best practices
• Ensure campaigns are built and maintained with a high degree of accuracy and attention to detail

Qualifications

• 5+ years of local PPC management experience
• Hands-on experience managing Google Ads campaigns
• Experience with Microsoft Ads (Bing Ads)
• Strong proficiency in Google Analytics
• Advanced Excel and/or Google Sheets skills
• Excellent analytical and problem-solving abilities
• High attention to detail and strong organizational skills
• Ability to manage multiple projects and priorities simultaneously
• Strong written and verbal communication skills
• Bachelor's degree in Marketing, Business, Analytics, or a related field (preferred)

Preferred Qualifications

• Experience with Google Tag Manager (GTM)
• Experience with CallRail or other call tracking platforms
• Experience integrating marketing campaigns with CRM platforms such as ServiceTitan
• Experience with WordPress and/or Elementor
• Experience working with home service businesses and local lead generation campaigns
• Google Ads Certifications

What Success Looks Like

• Consistently maintaining high-performing PPC campaigns
• Delivering actionable insights and optimization recommendations
• Identifying opportunities for growth across client accounts
• Ensuring campaign accuracy through strong attention to detail
• Collaborating effectively with team members across departments
• Contributing to positive client outcomes and long-term account success
• Medical Insurance
• Vision Insurance
• 401(k)
• Fully Remote Work Environment
• Opportunities for Professional Growth and Development

Requirements

• Bachelor's Degree (preferred)
• Ability to pass a background check
• 5+ years of PPC campaign management experience
• 5+ years of experience using Microsoft Excel or Google Sheets5+ years of experience using Google Analytics

Compensation

:

• $80-$105k base salary per year (depending on experience)
• Discretionary quarterly bonuses based on individual performance and firm performance