General Sales Manager

Penske Automotive Group; Santa Ana (CA); On-site; USD 80,000 - 120,000; Full time

Job summary

A leading automotive group is seeking a General Sales Manager to oversee customer retention and profitability in vehicle sales. This role involves managing sales personnel, setting sales objectives, and ensuring customer satisfaction. The ideal candidate will have a strong background in automotive sales and demonstrate effective leadership skills.

Qualifications

• At least two years related experience in dealership sales environment.
• Prior experience in retail automotive sales is required.

Responsibilities

• Manages sales department employees and establishes objectives.
• Conducts major sales promotions and advertising as needed.
• Addresses customer complaints to ensure high satisfaction.

Skills

Leadership

Communication

Problem Solving

Education

Associate's degree in business

Bachelor's degree (B.S or B.A)

Job description

Job Overview

Summary/Objective
The General Sales Manager assumes responsibility for customer retention and profitability in the new- and used-vehicle profit centers. Fulfills responsibilities primarily through personnel management, knowledge of market potential, established performance standards, and a keen awareness of each department's break-even data.

Essential Functions

• Participates in the preparation of the annual dealership forecast by projecting unit sales, gross profits, expenses, and operating profits for the new- and used-sales departments
• Directs and schedules the work of the employees in the Sales Department
• Meets with Sales Managers (new and used) to establish annual and monthly objectives for unit sales, gross profits, expenses, and operating profit
• Ensures that sales managers (new and used) understand dealership policies, procedures, and sales systems
• Hires, trains, supervises, and monitors the performance of the new- and used-vehicle department managers
• Establishes standards for displaying, merchandising, and maintaining new and used vehicles
• Works with the General Manager to determine appropriate supply for new and used vehicles and orders/acquires vehicle inventory accordingly
• Establishes procedures for quick disposal of over-aged vehicles
• Audits repair orders for used vehicles as needed to ensure prompt reconditioning
• Meets with the General Manager to review monthly forecasts, commission sheets, productivity reports, and the profit performance of each department as a whole and each salesperson individually
• Studies local market conditions, demographics, and past sales history. Makes recommendations to the General Manager regarding short- and long-range advertising plans, sales promotions, staffing needs, lease promotions, and compensation plans
• Conducts major sales promotions and advertising as needed (i.e., used car classifieds, large new display ads, radio, etc.)
• Approves all sales incentives in writing before submitting to the office
• Addresses customer complaints to ensure high level of customer satisfaction
• Creates systems that ensure ongoing sales training, including weekly or daily sales meetings
• Audits all appraisals of trade-in vehicles and attends auction at least once monthly
• Reviews and initials all deals before they are posted
• Facilitates new-vehicle pre-delivery with the Service Manager
• Handles customer complaints sensibly, showing empathy and a constructive attitude
• Makes sure facility is secure, well lit, and professional in appearance
• Initiates and follows through on corrective action and counseling of sales management and personnel to ensure compliance with all company policies and procedures
• Maintains a professional appearance
• Issues all demonstrators and ensures that appropriate dealership records are maintained
• Checks the condition of all demo vehicles monthly
• Follows all attendance and punctuality standards with adherences to timekeeping standards including recording time of arrival, departure, and all breaks for self and subordinates
• Follows lawful directions from supervisors
• Upholds the company's non-disclosure and confidentiality policies and agreements
• Attends company meetings as required
• Works evenings, weekends, and holidays as required
• Maintains a professional appearance and a neat work area for self and subordinates in accordance with company policy
• Attends manager meetings as requested
• Addresses customers in a friendly and courteous manner
• Leads and manages other in an exemplary and professional manner

Other Duties
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

EEO Statement
The Company is committed to hiring a diverse and qualified workforce. We will not consider any characteristic or category protected by state or federal law in hiring or employment decisions, including but not limited to race, national origin, color, religion, sex, sexual orientation, gender identity, disability, age, status as a parent, or genetic information. Requirements

Competencies

• Ability to effectively hire personnel required to meet departmental and organizational goals
• Ability to manage, including discipline and terminate, personnel as required to meet departmental and organizational goals
• Ability to effectively lead a team to achieve departmental and organizational goals
• Ability to demonstrate proper sales techniques to employees with generally accepted standards and company policy
• Ability to establish professional goals and implement a plan of action to achieve goals
• Ability to budget and understand financial requirements
• Ability to read and comprehend financial statements
• Ability to understand, keep abreast of, and comply with federal, state, and local regulations that impact retail automotive sales
• Computer proficiency
• Good communication skills with the ability to effectively communicate face-to-face, phone, or other means
• Ability to define problems, collect data, establish facts, and draw valid conclusions
• Ability to process data and organize it for management analysis
• Ability to add, subtract, multiply, and divide in all units of measure, using whole numbers, common fractions, and decimals
• Ability to compute rate, ratio, and percent and to draw and interpret bar graphs
• Ability to calculate figures and amounts such as discounts, interest, commissions, proportions, percentages, area, circumference, and volume
• Ability to understand and follow work rules and procedures
• Ability to apply common sense understanding to carry out instructions furnished in written, oral, or diagram form
• Ability to apply common sense understanding to carry out detailed, but uninvolved written or oral instruction
• Ability to work independently and to carry out assignments to completion within parameters of instructions given, routines, and standard practices
• Ability to interact well with others and be a positive influence on morale of department, dealership, and organization

Supervisory Responsibility

Yes. Responsible for sales personnel and the development thereof through training.

Work Environment/Physical Demands
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Light Work- lifting no more than 20 pounds at a time and/or frequent lifting or carrying of objects weighing up to 10 pounds.
This position requires a good deal of walking or standing, or this position could involves sitting most of the time with some pushing and pulling of arm or leg controls.
This position requires the ability to push, pull, climb, stoop, kneel, reach, grasp, and walk on a regular basis.
This position involves repetitive motion.

Position Type/Expected Hours of Work
Work evening, weekend, and holiday work hours as required

Required Education and Experience
Associate's degree (A. A.) or equivalent in business; and at least two years related experience and/or training in a dealership sales environment; or equivalent combination of education and experience.

Preferred Education and Experience
Bachelor's degree (B.S or B.A) or equivalent; and two to four years related experience and/or training; or equivalent combination of education and experience. Prior experience in retail automotive sales is required.

Additional Eligibility Qualifications (Certification/ Licenses/ Registrations)
Valid Driver's License

Safety Sensitive Position

No

Dealership Name

Audi South Coast

_____________________

1425 Auto Mall Drive, Santa Ana, California 92705

Internal Job ID

General Sales Manager-782202