General Manager

AMF; Lynchburg (VA); On-site; USD 70,000 - 75,000; Full time

Benefits offered by this job

Medical/Dental/Vision

401(k) Plan

Stock Purchase Program

Employee Assistance Program

Paid Vacation/Holidays

Discounts (Bowling/Waterpark)

Retail/Event discounts

Job summary

Lucky Strike Entertainment is seeking a General Manager in the United States. You will own the guest experience, team performance, financials, and culture of the center, leading from the floor to ensure a memorable guest journey.

You will lead operations across bowling, arcade, F&B, bar, and events, while driving sales and building high-performing teams. A floor-first, guest-centric leadership approach is essential for peak periods and holidays.

Qualifications

• Experience leading high-volume guest-focused venues (entertainment, hospitality, or restaurants).
• Proven track record of driving sales growth and achieving financial targets.
• Strong ability to manage budgets, forecasting, labor and costs.

Responsibilities

• Lead all center operations across bowling, arcade, food & beverage, bar, and events.
• Drive daily sales through guest engagement, events, and marketing initiatives.
• Build and develop high-performing teams across all departments.
• Set performance expectations and ensure consistent results in sales, ops, and guest satisfaction.
• Own full P&L including labor, COGS, inventory, and cost controls.
• Maintain a clean, guest-ready facility across all spaces.

Skills

Leadership

Sales Growth

P&L Fluency

Team Building

Floor Presence

Flexible Schedule

Job description

Who We Are

Why Lucky Strike?

We Are Lucky Strike Entertainment, one of the largest and most successful location-based entertainment companies in the World with 360 upscale and traditional Bowling Centers, five expansive and well-located Waterparks, a large Amusement Park in California and 10 upscale Boomers Family Entertainment Centers in major markets.From a humble beginning with one bowling center in 1997, we redefined an industry and built a powerhouse Company with 14,000 Associates and nearly $1.4 billion in annual revenue. Hospitality is our core and we strive to deliver memorable experiences for every guest on every visit.When you join Lucky Strike, you join a team of passionate winners and give yourself the best opportunity for sustained career growth and opportunity. It’s not easy to get hired by us – we want only the most talented and committed Managers, but when you do join Lucky Strike, the rewards are abundant.

Overview

The Role

As a General Manager at Lucky Strike Entertainment, you will own the guest experience, the team, the financials, and the culture of your center, leading from the floor and building a place people genuinely want to come back to.

What You’ll Do

• Lead all center operations across bowling, arcade, food and beverage, bar, and events, flexing into any role the business needs throughout the day
• Drive daily sales through direct guest engagement, event execution, and marketing initiatives
• Build and develop high-performing teams across every department, creating a culture of accountability, empowerment, and genuine hospitality
• Set performance expectations and hold teams to consistent results across sales, operations, and guest satisfaction
• Own full P&L performance including labor, COGS, inventory, and cost controls
• Keep the facility, attractions, kitchen, bar, and event spaces clean, operational, and guest-ready at all times

What You’ll Bring

• Significant leadership experience in a high-volume, guest-focused venue (entertainment, hospitality, or full-service restaurant)
• A proven record of driving sales growth and hitting financial targets
• Full P&L fluency including budgeting, forecasting, labor optimization, and cost control
• A track record of building and developing leadership teams from the ground up
• A visible, floor-first leadership presence, especially during peak periods
• Flexible schedule including nights, weekends, and holidays

What You’ll Get

• Medical, Dental, and Vision plans to select from based on your needs
• Wellness resources to help you along your wellness journey
• 401(k) Retirement Plans
• Employee Stock Purchase Program
• Employee Assistance Program (EAP)
• Vacation and Holidays
• Perks! Bowling, Boomer's, and Waterpark discounts, Retail discounts, Event discounts, and more!

#LI-DNP

Benefits

Lucky Strike Entertainment offers performance-based incentives and a competitive total rewards package which includes healthcare coverage and a broad range of other benefits. Incentives and/or benefit packages may vary depending on the position. More details regarding benefits are available here: Lucky Strike Entertainment Benefits

The pay rate for this position is $70k-$75k