General Manager

AMF; Hollins (VA); On-site; USD 70,000 - 75,000; Full time

Benefits offered by this job

Medical, Dental, and Vision plans

401(k) Retirement Plans

Employee Stock Purchase Program

Vacation and Holidays

Discounts on Bowling, Boomer's, and Waterparks

Job summary

Lucky Strike Entertainment in Hollins, Virginia, is hiring a General Manager to oversee operations and enhance guest experiences at their entertainment venue. This leadership role will involve managing daily sales, ensuring accountability among teams, and maintaining high standards of service across all areas, including bowling and events.

Applicants should have extensive leadership experience in guest-focused environments with a proven ability to drive sales and manage P&L. Competitive salary range is $70k-$75k plus bonuses.

Qualifications

• Significant leadership experience in a high-volume, guest-focused venue.
• Proven record of driving sales growth and hitting financial targets.
• Full P&L fluency including budgeting and cost control.

Responsibilities

• Lead all center operations across different service areas.
• Drive daily sales through guest engagement and marketing.
• Build and develop high-performing teams across departments.

Skills

Leadership experience

Sales growth

P&L fluency

Team development

Guest engagement

Job description

Who We Are

Why Lucky Strike? We Are Lucky Strike Entertainment, one of the largest and most successful location-based entertainment companies in the World with 360 upscale and traditional Bowling Centers, five expansive and well-located Waterparks, a large Amusement Park in California and 10 upscale Boomers Family Entertainment Centers in major markets. From a humble beginning with one bowling center in 1997, we redefined an industry and built a powerhouse Company with 14,000 Associates and nearly $1.4 billion in annual revenue. Hospitality is our core and we strive to deliver memorable experiences for every guest on every visit. When you join Lucky Strike, you join a team of passionate winners and give yourself the best opportunity for sustained career growth and opportunity. It’s not easy to get hired by us – we want only the most talented and committed Managers, but when you do join Lucky Strike, the rewards are abundant.

Overview

The Role

As a General Manager at Lucky Strike Entertainment, you will own the guest experience, the team, the financials, and the culture of your center, leading from the floor and building a place people genuinely want to come back to.

What You'll Do

• Lead all center operations across bowling, arcade, food and beverage, bar, and events, flexing into any role the business needs throughout the day
• Drive daily sales through direct guest engagement, event execution, and marketing initiatives
• Build and develop high-performing teams across every department, creating a culture of accountability, empowerment, and genuine hospitality
• Set performance expectations and hold teams to consistent results across sales, operations, and guest satisfaction
• Own full P&L performance including labor, COGS, inventory, and cost controls
• Keep the facility, attractions, kitchen, bar, and event spaces clean, operational, and guest-ready at all times

What You'll Bring

• Significant leadership experience in a high-volume, guest-focused venue (entertainment, hospitality, or full-service restaurant)
• A proven record of driving sales growth and hitting financial targets
• Full P&L fluency including budgeting, forecasting, labor optimization, and cost control
• A track record of building and developing leadership teams from the ground up
• A visible, floor-first leadership presence, especially during peak periods
• Flexible schedule including nights, weekends, and holidays

What You'll Get

• Medical, Dental, and Vision plans to select from based on your needs
• Wellness resources to help you along your wellness journey
• 401(k) Retirement Plans
• Employee Stock Purchase Program
• Employee Assistance Program (EAP)
• Vacation and Holidays
• Perks! Bowling, Boomer's, and Waterpark discounts, Retail discounts, Event discounts, and more!

Benefits

Lucky Strike Entertainment offers performance-based incentives and a competitive total rewards package which includes healthcare coverage and a broad range of other benefits. Incentives and/or benefit packages may vary depending on the position. More details regarding benefits are available here: Lucky Strike Entertainment Benefits

The pay rate for this position is $70k-75k Plus Bonus