Gameday Marketing & Fan Engagement Coordinator

UW Advancement Careers; Seattle (WA); On-site; USD 31,000 - 41,000; Full time

Job summary

The University of Washington Intercollegiate Athletics Department is seeking a Marketing Coordinator to join its team in Seattle. Reporting to the Director of Marketing, this entry-level role focuses on promotional marketing, game presentation, and community outreach to engage fans and support revenue and attendance goals.

You will collaborate with sport coaches, event staff, and university partners to develop gameday themes, run-of-show materials, and outreach programs such as Dubs Club and

Qualifications

• A Bachelor of Arts degree in Communications, English, Journalism, or related field such as Marketing, Business, or Sports Management is preferred.
• A minimum of one year of experience in marketing and/or live event production, community outreach, or event operations is ideal.
• Additional full-time professional writing or editing experience may substitute for the educational requirement on a year-for-year basis.

Responsibilities

• Sport Marketing Oversight (30%): lead administrative marketing oversight for assigned sports; create promotional marketing gameday themes, coordinate with coaches, produce run-of-show docs and PA scripts, order giveaways, schedule anthem singers, and oversee interns on-site.
• Game Presentation Stage Management (30%): assist with game presentation, coordinate anthem singers and entertainment, execute on-court/field efforts and activations, and collaborate with event staff.
• Outreach Marketing (30%): assist in program planning and execution for outreach programs and fan experiences such as Dubs Club and Dawg Pack events.
• Staffing Oversight Assistance (10%): assist with recruiting, hiring, training, and oversight of Marketing Interns.

Skills

Written and verbal communication

Microsoft Office

Education

Bachelor of Arts in Communications/English/Journalsim/Marketing

Tools

Adobe Creative Suite

Sound Director

Shoflo

Job description

The University of Washington Intercollegiate Athletics Department is seeking a Marketing Coordinator to join its team in Seattle. Reporting to the Director of Marketing, this entry-level role focuses on promotional marketing, game presentation, and community outreach to engage fans and support revenue and attendance goals.

You will collaborate with sport coaches, event staff, and university partners to develop gameday themes, run-of-show materials, and outreach programs such as Dubs Club and