Freelance Social Media Manager – Gen Z & Creators

Wasserman

Boston (MA)

On-site

USD 34,000 - 49,000

Part time

8 days ago

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Job summary

The NEXT GEN TEAM, part of THE·TEAM, is seeking a hands-on freelance Social Media Manager to support U.S. social channels.

You’ll manage day-to-day publishing and community engagement, create platform-native content, collaborate with creators, and identify timely opportunities to connect with Gen Z audiences across Instagram, TikTok, YouTube and emerging platforms. The ideal candidate brings 2+ years of social media experience, strong creative instincts and the organization needed to manage

Qualifications

  • 2+ years of hands-on social media management experience at an agency or in-house brand.
  • Experience managing content calendars, publishing and community engagement across multiple social platforms.
  • Ability to capture and edit compelling short-form photo and video content independently.
  • Experience working with creators and UGC, including briefing, feedback and approvals.
  • Strong writing, editing and quality-control skills, with the ability to adapt to a defined brand voice.
  • Knowledge of Instagram, TikTok, YouTube, social trends and platform-native content best practices.

Responsibilities

  • Manage day-to-day social channel operations, content calendars and publishing across Instagram, TikTok, YouTube and emerging platforms.
  • Schedule, format, tag and quality-check content, tailoring copy and creative to each platform and the client’s brand voice.
  • Engage with online communities, monitor conversations and escalate potential reputational issues as needed.
  • Create and edit social-first photo, video and quick-turn content for Reels, Stories, TikTok and other formats.
  • Identify timely trends, cultural moments and audience conversations that offer authentic engagement opportunities.
  • Source, brief and coordinate creators and UGC content from development through feedback, approvals and delivery.
  • Collaborate with internal teams and clients to keep content on strategy, on brand and on schedule.
  • Stay current on platform updates and recommend improvements to channel execution and workflows.

Skills

Social media management
Content calendar management
Video editing
Creator coordination
Brand voice adaptation
Engagement
Sprinklr

Tools

Sprinklr

Job description

The NEXT GEN TEAM, part of THE·TEAM, is seeking a hands-on freelance Social Media Manager to support U.S. social channels.

You’ll manage day-to-day publishing and community engagement, create platform-native content, collaborate with creators, and identify timely opportunities to connect with Gen Z audiences across Instagram, TikTok, YouTube and emerging platforms. The ideal candidate brings 2+ years of social media experience, strong creative instincts and the organization needed to manage

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