Franchise Development - Outreach and Communications Coordinator

Premium Service Brands; Charlottesville, Northern (VA, KY); Hybrid; USD 50,000 - 70,000; Full time

Job summary

Premium Service Brands LLC in Charlottesville, VA seeks a Franchise Development Outreach and Communications Coordinator to drive how the franchise team connects with brokers, tells the brand story, and maintains a strong digital presence. This role owns the full content lifecycle—from writing and design to publishing and performance—and serves as the primary contact for broker relationships.

The ideal candidate is a hands-on communicator who thrives on variety, moves quickly, and delivers

Qualifications

• At least 2 years in communications, content, or related role.
• Strong writing skills with the ability to adapt tone across formats (emails, social posts, web copy, sales assets).
• Working knowledge of design tools (e.g., Canva, Adobe Creative Suite, or similar).
• Comfortable managing LinkedIn business pages and building a content calendar.
• Basic familiarity with website content management systems (e.g., WordPress or similar).
• Understanding of, or willingness to learn, franchise advertising compliance requirements (FTC, state franchise disclosure rules).
• Highly organized, deadline-driven, and comfortable owning projects independently.

Responsibilities

• Broker Network Outreach & Communications.
• Draft and distribute regular updates, newsletters, and announcements to broker partners.
• Support in Copy Writing for Broker Network Portals.
• Support in designing cards or merch to be sent to consultants.
• Asset Creation (Full Ownership).
• Own the creation of marketing and communications assets from concept to completion, including copywriting and design.
• Produce flyers, one-pagers, presentations, email content, and digital graphics that support FranDev goals.
• Ensure all assets are consistent with brand voice, tone, and visual identity.
• Manage asset requests end to end without needing to hand off to another team.
• Manage distribution and organization of these materials to the proper channels.
• Social Media Management.
• Post regularly and consistently on LinkedIn, Facebook, and Instagram across multiple company and brand accounts.
• Develop a content calendar to keep posting cadence steady and on-message.
• Monitor engagement and adjust content approach based on what resonates with the broker and prospect audience.
• Website Management.
• Regularly audit the FranDev website for accuracy, freshness, and functionality.
• Update copy, images, and listings as needed to reflect current offerings and messaging.
• Flag and coordinate fixes for broken links, outdated content, or technical issues.
• Digital Listings & Ad Compliance.
• Manage franchise listings and ensure all Meta and Google ad content meets legal and franchise disclosure compliance standards.
• Coordinate with legal or compliance stakeholders as needed to review ad copy and claims before publishing.
• Monitor active listings and campaigns to confirm ongoing compliance as content or regulations change.

Skills

Writing skills

Content creation

Communications

Project ownership

Social media management

Tools

Canva

Adobe Creative Suite

WordPress

Job description

If you are unable to complete this application due to a disability, contact this employer to ask for an accommodation or an alternative application process.

Franchise Development - Outreach and Communications Coordinator

Full Time Professional Premium Service Brands LLC, Charlottesville, VA, US 1 Attachments

10 days ago Requisition ID: 1016

Salary Range: $50,000.00 To $70,000.00 Annually

Job Description: FranDev Outreach & Communications Coordinator

Reports To: Franchise Development Operations Manager

About the Role

The FranDev Outreach & Communications Coordinator is the driving force behind how our franchise development team connects with brokers, tells our brand's story, and maintains a strong digital presence. This role owns the full content lifecycle, from writing and design through publishing and performance, and serves as the primary point of contact for building relationships across our broker network. The ideal candidate is a hands-on communicator and creator who thrives on variety, moves fast, and takes pride in polished, on-brand work.

Key Responsibilities

Broker Network Outreach & Communications

Draft and distribute regular updates, newsletters, and announcements to broker partners

Support in Copy Writing for Broker Network Portals

Support in designing cards or merch to be sent to consultants

Asset Creation (Full Ownership)

Own the creation of marketing and communications assets from concept to completion, including copywriting and design

Produce flyers, one-pagers, presentations, email content, and digital graphics that support FranDev goals

Ensure all assets are consistent with brand voice, tone, and visual identity

Manage asset requests end to end without needing to hand off to another team

Manage distribution and organization of these materials to the proper channels

Social Media Management

Post regularly and consistently on LinkedIn, Facebook, and Instagram across multiple company and brand accounts

Develop a content calendar to keep posting cadence steady and on-message

Monitor engagement and adjust content approach based on what resonates with the broker and prospect audience

Website Management

Regularly audit the FranDev website for accuracy, freshness, and functionality

Update copy, images, and listings as needed to reflect current offerings and messaging

Flag and coordinate fixes for broken links, outdated content, or technical issues

Digital Listings & Ad Compliance

Manage franchise listings and ensure all Meta and Google ad content meets legal and franchise disclosure compliance standards

Coordinate with legal or compliance stakeholders as needed to review ad copy and claims before publishing

Monitor active listings and campaigns to confirm ongoing compliance as content or regulations change

Qualifications

2+ years of experience in a communications, content, coordinator, or related role (franchise development or B2B outreach experience a plus)

Strong writing skills with the ability to adapt tone across formats (emails, social posts, web copy, sales assets)

Working knowledge of design tools (e.g., Canva, Adobe Creative Suite, or similar)

Comfortable managing LinkedIn business pages and building a content calendar

Basic familiarity with website content management systems (e.g., WordPress or similar)

Understanding of, or willingness to learn, franchise advertising compliance requirements (FTC, state franchise disclosure rules)

Highly organized, deadline-driven, and comfortable owning projects independently

What Success Looks Like

Brokers view the FranDev team as responsive, informed, and easy to work with

A steady stream of polished, on-brand assets are produced without bottlenecks

LinkedIn accounts show consistent posting activity and growing engagement

The FranDev website stays accurate and current

All digital ad listings remain fully compliant, with no unresolved flags or violations

This job description is intended to outline general responsibilities and is not an exhaustive list of duties. Responsibilities may evolve based on business needs.