Franchise Business Director

Marco's Pizza (Marco's Franchising, LLC); Richmond (VA); On-site; USD 150,000 - 230,000; Full time

Job summary

Marco's Pizza, a leading QSR brand, is seeking a Franchise Business Director (FBD) to drive performance, growth, and guest experience across an assigned territory. You will lead 3–5 Franchise Business Consultants and partner with franchisees to meet annual business goals and strengthen the Marco's brand.

The role requires 8–10 years in progressive leadership, multi-unit franchise experience, and strong financial acumen.

Qualifications

• Bachelor's degree or equivalent required.
• 8–10 years of progressive leadership experience.
• Multi-unit restaurant/franchise/QSR experience preferred.
• Proven ability to lead teams, drive performance, and support growth.

Responsibilities

• Lead, coach, and develop a team of 3–5 Franchise Business Consultants.
• Set performance expectations and manage through MBOs.
• Develop and execute annual business plans with franchisees.
• Support franchise sales activities through evaluation and ownership path assistance.
• Collaborate with cross-functional teams to achieve territory goals.
• Provide strategic guidance on profitability, operations, and growth.

Skills

Leadership

Coaching

Strategic planning

Communication

Financial analysis

P&L understanding

Cross-functional collaboration

Mentoring

Education

Bachelor's degree

Tools

Microsoft Office

Job description

The Franchise Business Director (FBD) is a strategic operations leader responsible for driving business performance, franchise growth, and operational excellence across an assigned territory. This role leads and develops a team of Franchise Business Consultants (FBCs) who support approximately 300-500 franchised restaurants and partner with franchise owners to achieve sustainable sales growth, profitability, and exceptional guest experiences.
As a trusted coach and business advisor, the Franchise Business Director works collaboratively across Operations, Development, Marketing, Learning & Development, Real Estate, Construction, Finance, and other cross-functional teams to help franchisees achieve their business goals while strengthening the Marco\'s brand.
Essential Duties & Responsibilities

• Lead, coach, mentor, and develop a team of approximately 3-5 Franchise Business Consultants, fostering a high-performing and collaborative culture.
• Establish clear performance expectations and manage the performance and professional development of direct reports through the Management by Objectives (MBO) process.
• Identify development opportunities and provide ongoing coaching to strengthen leadership, consulting, and business management capabilities.
• Partner with Franchise Business Consultants, Area Representatives, and franchisees to develop and execute annual business plans aligned with Marco\'s strategic Key Results.
• Conduct annual Area Representative business reviews, evaluating performance against goals and franchise development commitments.
• Provide strategic guidance on organizational effectiveness, business planning, profitability, restaurant operations, multi-unit management, and franchise growth.
• Assess franchisees\' readiness for expansion and collaborate on performance improvement plans where additional development is needed.
• Drive development goals within assigned markets by partnering with Development, Real Estate, Construction, and Project Management teams.
• Support franchise sales activities by participating in the candidate evaluation process and assisting prospective franchisees throughout the path to ownership.
• Champion market growth initiatives while ensuring operational readiness and long-term business success.
• Conduct regular market visits alongside Franchise Business Consultants to evaluate business performance, operational execution, and franchisee engagement.
• Coach franchisees and consultants using operational and financial performance data to improve sales, profitability, and guest experience.
• Support the successful implementation and adoption of company-wide initiatives, programs, and operational improvements.
• Partner closely with Marketing, Local Store Marketing (LSM), Business Insights, Learning & Development, Accounting, Finance, Development, Real Estate, Construction, and other departments to execute strategic initiatives.
• Facilitate collaboration across departments to support franchisee success and achieve territory business objectives.
• Communicate critical business trends, operational concerns, and franchisee issues in a timely manner.
• Analyze business performance, restaurant financials, and operational metrics to identify opportunities and develop actionable improvement plans.
• Ensure fiscal responsibility while aligning territory performance with company strategy and Key Results.
• Develop, monitor, and execute territory business plans that drive measurable results.

Education

• Minimum Qualifications:
  Bachelor\'s degree or an equivalent combination of education, training, and directly related experience.

Required Experience

• 8-10 years of progressive leadership experience required.
• Minimum of 5 years of franchise operations experience supporting 50 or more restaurants.
• Multi-unit restaurant, franchise, or QSR experience strongly preferred.
• Proven success leading teams, driving operational performance, and supporting business growth.

Critical Competencies

• Demonstrated leadership, coaching, mentoring, and team development skills.
• Strong listening, negotiation, and influencing abilities with a proven ability to build trusted partnerships.
• Thorough understanding of franchise operations and the Quick Service Restaurant (QSR) industry.
• Ability to interpret financial statements, including Profit & Loss (P&L) reports, and translate insights into actionable business strategies.
• Strong analytical, organizational, strategic planning, and project management skills.
• Exceptional written, verbal, and presentation skills.
• Ability to analyze multiple data sources, identify trends, and develop effective action plans.
• Proven ability to manage multiple priorities in a fast-paced environment.
• Excellent relationship-building, conflict resolution, and change management skills.
• Proficiency with Microsoft Office Suite, including Excel, PowerPoint, Outlook, and Word.
• High level of professionalism, integrity, accountability, and sound judgment.
• Commitment to Marco\'s culture and values with the ability to lead through influence and collaboration.

Travel Requirements

• Approximately 50% travel required.
• Valid driver\'s license required.
• Ability to travel via commercial airline.

Experience

• 8–10 years of progressive leadership experience required.

Equal Opportunity Employer

This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.