Fractional CMO: Brand & Narrative Leader

Gofractional; San Francisco (CA); Hybrid; USD 120,000 - 240,000; Part time

Job summary

Alchemist is evolving—turning a decade of enterprise-founder work into an early-stage venture firm that invests alongside partners and helps technical founders turn expertise into enterprise traction. This role owns communicating this evolution to the market.

We're hiring a fractional Head of Marketing & Brand to own Alchemist's narrative through its public evolution: a clear point of view, beliefs founders can test, and portfolio PR built on real milestones.

Qualifications

• 10+ years in venture, startup, or b2b marketing.
• Experience positioning a company or launching a category narrative.
• Exceptional writing and editorial taste.
• Experience marketing to founders, LPs, and the venture ecosystem.
• Comfort operating fractionally: high leverage, clear priorities, no bureaucracy.

Responsibilities

• Narrative & Messaging: turn strategy into a source-of-truth message architecture by audience and keep it consistent across surfaces.
• The Launch: plan and execute public positioning, sequencing, anchor announcements, and a coordinated market moment.
• Website & Content: own web presence and keep language aligned with positioning.
• Portfolio PR: convert founder milestones into proof via case studies, press, and stories.
• Fund & Partner Marketing: support LP- and partner-facing materials with the funds team.
• Team & Community Brand: elevate the public profiles of partners and team, including bios, talks, and the podcast.

Skills

Venture marketing

Brand leadership

Executive writing

Founder/LP marketing

Fractional leadership

Job description

Alchemist is evolving—turning a decade of enterprise-founder work into an early-stage venture firm that invests alongside partners and helps technical founders turn expertise into enterprise traction. This role owns communicating this evolution to the market.

We're hiring a fractional Head of Marketing & Brand to own Alchemist's narrative through its public evolution: a clear point of view, beliefs founders can test, and portfolio PR built on real milestones.