Fractional CFO

Tried and True Media; Phoenix (AZ); Remote; USD 150,000 - 250,000; Full time

Job summary

Tried and True Media is seeking a strategic Fractional CFO to join their innovative team. The role focuses on financial strategy and operational excellence, requiring proven experience and knowledge in high-growth environments. This remote position offers flexible hours, joining a dynamic team that embraces innovation and data-driven strategies.

Benefits

Flexible hours

Join a globally distributed team

Culture of innovation and continuous learning

Qualifications

• Proven experience in a high-growth environment is essential.
• Familiarity with M&A activities is required.
• Ability to communicate complex financial data effectively.

Responsibilities

• Partner with CEO for strategic financial guidance.
• Oversee budgeting and forecasting processes.
• Manage relationships with financial partners and stakeholders.

Skills

Financial Strategy

Data-driven decision-making

Financial modeling

Compliance with financial regulations

Strong understanding of KPIs

Education

Experience as CFO or VP of Finance

Knowledge of FP&A and GAAP accounting

Tools

ERP platforms

Job description

TNT is a performance marketing agency specializing in customer acquisition for companies in the Direct-to-Consumer space. With a focused data-driven approach on traffic and funnel development, TNT has generated over a billion dollars in sales for our customers.

Tried and True Media (TNT) is a dynamic performance marketing agency that has generated over $1.2 billion in sales for our clients. We are a data-driven performance marketing agency specializing in customer acquisition for Direct-to-Consumer companies. With a team of 60+ remote employees worldwide, we combine creative excellence with algorithmic precision to deliver exceptional results for our partners.

With our growth expectations for 2025, we are seeking a strategic Fractional CFO to join our innovative team.

What You’ll Do

Financial Strategy & Leadership

• Partner with the CEO and other leaders, providing strategic financial guidance to support the company's rapid growth trajectory.
• Develop and implement financial systems and controls.
• Oversee budgeting, forecasting, and financial reporting processes.
• Monitor and analyze key performance indicators across client portfolios.
• Raise debt from lenders to help with acquisitions.
• Complete financial modeling regarding Leverage Buyouts (LBOs).
• Analyze client campaign performance metrics and ROI.
• Optimize financial operations for our media buying and creative services.
• Support pricing strategies for our core service offerings, including PPC Management, Site Testing, and Video Ad Creative.

Operational Excellence

• Manage relationships with financial partners and stakeholders.
• Ensure compliance with financial regulations across international operations.

What You Bring

Required Experience

• Proven experience as a CFO or VP of Finance, ideally within a high-growth environment.
• Previous experience in digital marketing, advertising, or SaaS companies, with a strong understanding of company metrics and KPIs.
• Comprehensive knowledge of FP&A and GAAP accounting, with proven success in leading budgeting and forecasting.
• Familiarity with M&A activities, including pre-transaction analysis and post-transaction financial integration.
• Experience with ERP platforms and other financial tools.
• The ability to drive strategic financial decisions and clearly communicate complex financial data to non-financial stakeholders.
• Data-driven decision-making mindset, with expertise in financial modeling and analysis.
• A 'big picture' perspective, well-versed in implementing and maintaining effective accounting controls and systems.
• Ability to analyze existing operations and recommend and implement revised or new policies, procedures, and systems.

Additional Information

This is a remote position with flexible hours, joining our globally distributed team. The fractional commitment will be determined based on company needs and candidate availability.

Why TNT?

Join a team that combines mad scientist precision with creative brilliance. We're not just following industry trends—we're setting them with advanced algorithms and data-driven strategies that maximize client success. Our culture embraces innovation, continuous learning, and measurable impact.