Founding GTM Lead for Fintech Startups (US)

Airwallex; San Francisco (CA); On-site; USD 120,000 - 180,000; Full time

Job summary

Airwallex seeks an inaugural GTM hire to build and own the outbound engine for US startups from San Francisco. You’ll rapidly test channels, handle inbound triage, and drive early revenue with a high-velocity, founder-focused sales approach.

You’ll own the CRM, define sales stages, and work closely with the Startups team to scale from first deal to broader growth, balancing rapid execution with strategic expansion.

Qualifications

• Minimum 0-to-1 startup GTM experience; comfortable building playbooks from scratch.
• Experience selling to founders and operators at small companies with quick decision cycles.
• Ability to run high-volume, low-friction outreach and close in a single call where possible.
• Experience designing and executing a CRM-driven sales process across stages and data integrity.

Responsibilities

• Build the GTM engine from scratch and personally run outbound motion.
• Own the CRM and sales process end to end; define stages and maintain pipeline data quality.
• Sell to US startups (seed to Series A) with high-volume, low-friction approach.
• Open new segments as the business grows; source leads and manage longer cycles as needed.
• Generate your own pipeline in collaboration with Marketing and Startups team.
• Align with Startups team to ensure coordinated outbound and growth motions.

Skills

Startup experience

Founders sales

Outbound sales

CRM management

Tools

CRM (HubSpot)

Job description

Airwallex seeks an inaugural GTM hire to build and own the outbound engine for US startups from San Francisco. You’ll rapidly test channels, handle inbound triage, and drive early revenue with a high-velocity, founder-focused sales approach.

You’ll own the CRM, define sales stages, and work closely with the Startups team to scale from first deal to broader growth, balancing rapid execution with strategic expansion.