Founding Growth Marketing Lead for B2B SaaS

Amberes; New York (NY); Hybrid; USD 200,000 - 280,000; Full time

Benefits offered by this job

Competitive salary

Equity package

Performance bonus

High autonomy

Job summary

A leading venture-backed SaaS company seeks a Performance Marketing Lead to own paid acquisition strategies across multiple channels. You will build a demand engine from the ground up, collaborating closely with founders and cross-functional teams. Ideal candidates will have over 3 years of experience in B2B SaaS marketing. Competitive salary range of $200K–$280K with equity and performance bonus.

Qualifications

• At least 3 years of experience in paid acquisition for B2B SaaS or successful B2C/D2C brands.
• Experience in venture-backed or PE-backed businesses (Series A–C preferred).
• Proven ability to scale marketing efforts and grow a qualified pipeline.

Responsibilities

• Oversee paid media across key platforms like Google, Meta, and LinkedIn.
• Build and optimize campaigns to meet CAC and payback targets.
• Conduct thorough audience and performance analysis for efficiency.

Skills

Paid acquisition expertise

Analytical skills

Creativity in ad copy

Experience in B2B SaaS

Familiarity with Google Ads

Tools

Google Ads

Meta Ads Manager

LinkedIn Campaign Manager

Job description

A leading venture-backed SaaS company seeks a Performance Marketing Lead to own paid acquisition strategies across multiple channels. You will build a demand engine from the ground up, collaborating closely with founders and cross-functional teams. Ideal candidates will have over 3 years of experience in B2B SaaS marketing. Competitive salary range of $200K–$280K with equity and performance bonus.