Forward Deployed Creative Designer, Email

Hightouch Inc; United States; Remote; USD 140,000 - 180,000; Full time

Job summary

Hightouch Inc is hiring an AI Creative Designer, Email. You will translate brand guidelines into agentic email workflows and ship on-brand lifecycle creative for enterprise customers.

You will lead creative efforts, define the creative bar, and drive performance with testing, while shaping product direction and building scalable playbooks for future campaigns.

Qualifications

• Real lifecycle programs with on-brand email campaigns.
• Experience shaping campaigns for onboarding, nurture, retention.
• Strong opinions on layout, hierarchy, and cross-client rendering.
• Experience blending AI tools into email workflows is a plus.
• Ability to navigate brand reviews and approvals at scale.

Responsibilities

• Lead creative on enterprise engagements with marketing teams.
• Set the creative bar and deliver on-brand email concepts.
• Drive performance through A/B testing and optimization.
• Shape product by refining workflows and guiding model behavior.
• Document playbooks to scale taste across customers.

Skills

Creative leadership

Email design

AI fluency

Enterprise client experience

Lifecycle marketing

Portfolio review

Job description

The Role

Most AI-generated emails still look like AI-generated emails. Off-brand color, clunky layouts, the same five templates on a loop. Brands that care about their identity have stayed on the sidelines because the output hasn't met their bar.

We're changing that. Hightouch's Agentic Marketing Platform is the system enterprise marketers are using to plan, generate, and ship lifecycle campaigns with their data, their guidelines, and their voice. Our customers include Domino's, Chime, Spotify, Ramp, Whoop, and Grammarly. They are not going to settle for slop, and neither are we.

We're hiring an AI Creative Designer, Email to be the human who proves what's possible. You'll collaborate alongside our Solutions Engineering team on enterprise customer calls, translate brand guidelines into agentic workflows that actually produce on-brand email and lifecycle creative, and ship the work that makes the case. You will be the most influential creative voice in the room, both for our customers and for our product.

You will define how the most recognizable brands in the world build email with AI, and you will watch the work you direct ship to millions of inboxes.

What You’ll Do

• Lead creative on enterprise engagements. Partner directly with our customers' lifecycle and marketing teams to accelerate the adoption of our Agentic Marketing Platform through on-brand email systems that deliver immediate impact. Understand each brand's identity, engagement goals, and constraints. Build the agentic workflows, prompts, reference libraries, and guardrails that produce work the brand is proud to send.

• Set the creative bar. When a customer asks "can your platform make an email that looks like this," you're the person who makes it look like that. You'll produce the creative work that turns curiosity into conviction and proves what's possible.

• Drive performance, not just aesthetics. Partner with customers on A/B tests, iterate on creative based on results, and build the playbook for what drives opens, clicks, and conversions, and reliably lands in the inbox, when AI is in the loop.

• Shape the product. As the creative voice closest to product and engineering, you'll spot friction, refine workflows, and help shape model behavior to directly influence what we build next!

• Define the playbook. Document patterns that work, share them with the team, and build the body of knowledge that lets us scale taste across every customer we onboard.

What You Bring

• A portfolio that does the talking. Real lifecycle programs, real email campaigns, real product launches. Ideally with AI integrated into the workflow, but the bar is craft. If your work is exceptional, we want to see it. (Applications without a portfolio link will not be reviewed).

• Deep email design experience. You've designed hundreds of emails across lifecycle programs (onboarding, nurture, retention, win-back) and you have sharp opinions about layout, hierarchy, and what renders well across clients and devices. Comfortable getting into the code and build of an email is a plus.

• Deep AI fluency. You don't need us to teach you what's new. You're already testing the latest image and generative models the week they drop, you're stringing them together in node based UIs, you have strong opinions about which ones get which jobs, and you know how to push them past their defaults to hit a specific look.

• Enterprise client instincts. You've worked directly with sophisticated marketing teams, in-house, agency, or consultancy, and you know how to navigate brand reviews, legal, and the politics of getting work approved.

• Lifecycle marketing literacy. You understand the difference between an email that wins a design award and one that hits an engagement or revenue target, and you can hold both standards at once.

• Taste. This is the hardest one to write a bullet for, so we'll just say it: you have it, your portfolio shows it, and you can articulate why something works.

Why Hightouch?

You'll be the creative center of gravity for a product that's actively defining a category. The brands you'll work with are the ones you already follow. The team you'll join, Product, Engineering, Solutions, Design, ships fast and treats craft as a non-negotiable. And the work you do will compound: every workflow you build, every customer you ship for, makes the next one easier.

If you've been waiting for the moment to bet on AI in lifecycle marketing before it's obvious, this is it.

Compensation

$140,000-$180,000 USD per year, location-independent. Top of band is reserved for candidates with proven enterprise creative leadership and a portfolio that sets the bar. We also offer meaningful equity.