Food Service Sales Representative

TriSearch; Newark (NJ); Hybrid; USD 100,000 - 170,000; Full time

Benefits offered by this job

International brand

Broad portfolio

Operational support

Fast decisions

Job summary

TriSearch is seeking a Food Service Sales Executive/Business Development Director to drive growth in HoReCa and distributor channels on the U.S. East Coast.

The role requires an established network with major distributors, and the ability to onboard new accounts rapidly through strategic partnerships and direct sales efforts. The position involves hybrid/remote work with frequent travel to distributors and operator accounts, covering Sysco, US Foods, PFG, GFS, and Jetro.

Qualifications

• Proven sales experience in foodservice/HoReCa/distributors.
• Existing relationships with major distributors (Sysco/US Foods/PFG/GFS/Jetro).
• Ability to open doors, close deals quickly and independently.

Responsibilities

• Open new accounts with foodservice distributors (Sysco/US Foods/PFG/GFS/Jetro).
• Present products to culinary and procurement teams.
• Lead the sales cycle: samples → pricing → menu test → contract → volume growth.
• Support operator activation, tastings, culinary workshops, and trade shows.
• Drive sell-through with distributor reps & key operators.
• Provide sales forecasts and activity reports to the CEO (U.S.).

Skills

Foodservice sales

Distributor relations

Negotiation

Hunter mentality

Job description

Job Description (food Service)

Food Service Sales Executive/ Business Development Director (HoReCa / Foodservice / Distributors)

Position: Food Service Sales Executive/ Business Development Director (HoReCa / Foodservice / Distributors)

Location: United States (preferably East Coast: NJ / NY / FL, but open to other states) Hybrid / Remote — frequent travel to distributors and operator accounts.

Mission / Goal of the role

We are looking for a highly connected foodservice hunter who can place products into:

• Major foodservice distributors, including, but not limited to, Sysco, US Foods, PFG, Gordon Food Service, and Jetro/Restaurant Depot.
• Restaurants and restaurant chains
• Hotels, catering groups, sushi concepts, airlines

This is NOT a coordination role. We need someone with existing relationships who can deliver onboarding fast.

Key Responsibilities

• Open new accounts with foodservice distributors (Sysco / US Foods / PFG / GFS / Jetro).
• Present products to culinary and procurement teams.
• Lead the sales cycle: samples → pricing → menu test → contract → volume growth
• Support operator activation, tastings, culinary workshops, and trade shows (NRA, Seafood Expo, etc.)
• Drive sell-through by working with distributor reps & key operators.
• Provide sales forecasts and activity reports directly to the CEO (U.S.).

Requirements (MUST HAVE)

• Proven sales experience in foodservice / HoReCa / distributors.
• Existing relationships with major foodservice distributors, including, but not limited to, Sysco, US Foods, PFG, Gordon Food Service, and Jetro/Restaurant Depot.
• Ability to open doors and close deals quickly and independently.
• Strong negotiation skills and experience in menu introduction.
• Hunter mentality — must be able to generate sales rapidly.

Nice to have

• Experience launching new / imported brands into foodservice.
• Knowledge of seafood / dumplings / appetizers categories.

Compensation

The compensation package for this role is flexible, as we are targeting experienced, high-level professionals with strong U.S. foodservice relationships. Final compensation will depend on the candidate’s experience, current earnings, and the value they can bring to our U.S. expansion. To clarify: we are not looking for low-cost or junior profiles. Please present only strong, proven candidates.

What We Offer

• Strong international brand —
• Broad portfolio for foodservice: seafood, dumplings/gyoza, crepes, appetizers
• Full operational support: warehouse, logistics, samples, programs with distributors
• Fast decisions, minimal bureaucracy — speed over process

We are looking for a closer with industry relationships, not someone who “will try.” If you already know distributor buyers — you can win here.