Flagship Club GM: Grow Membership & Premium Experience

BFit Gyms; Nevada (IA); Hybrid; USD 120,000 - 190,000; Full time

Benefits offered by this job

Paid time off

Medical and dental coverage

401(k) with match

Free gym membership

Job summary

Founders Club is seeking a General Manager to lead our flagship destination. You will own the member experience, drive revenue across membership, personal training, wellness, and premium services, and build a high-performance team through coaching and accountability.

The role requires a visible, market-connected leader with a track record of sales growth, hospitality excellence, and strategic partnerships. High engagement events and brand stewardship are essential.

Qualifications

• 5+ years of general management or senior leadership experience in a premium fitness, hospitality, lifestyle, luxury retail, membership, or other high-touch sales environment.
• Demonstrated record of exceeding significant sales and revenue targets through disciplined pipeline management, team coaching, relationship selling, and strong closing ability.
• Proven ability to build and engage a community of members, prospects, partners, and local influencers—not simply manage a facility.
• Experience leading, developing, and holding accountable a multi-functional team in a fast-paced, metric-driven business.
• Strong business and financial acumen, including budgets, labor, revenue forecasting, conversion, retention, and profit-and-loss drivers.
• Executive presence and exceptional interpersonal communication; able to connect authentically with a wide range of people and represent a premier brand with confidence.
• Hands-on, highly visible leadership style with the flexibility to work peak business hours, including evenings, weekends, and special events as needed.
• CPR/AED certification is required within 30 days of hire. The company provides access to an approved training program at no cost, and certification must be maintained throughout employment.

Responsibilities

• Own the Founders Club business plan and deliver membership, personal training, wellness, recovery, retail, and ancillary revenue goals while maximizing profitability.
• Serve as the club's chief sales leader: create pipeline, set daily and weekly activity expectations, inspect results, coach conversion behaviors, and hold the team accountable for exceeding targets.
• Personally cultivate high-value prospects, strategic relationships, and referral sources; confidently lead tours, consultations, follow-up, and closing conversations when the opportunity requires senior leadership.
• Build a distinctive Founders Club community by knowing members, connecting people to one another, and creating experiences that generate belonging, loyalty, advocacy, and referrals.
• Represent Founders Club in the local market through partnerships, networking, community organizations, neighboring businesses, influencers, and events that expand awareness and attract qualified prospects.
• Develop and execute a year-round calendar of member events, prospect experiences, brand activations, and outreach initiatives that strengthen community and create measurable sales opportunities.
• Recruit, onboard, coach, and retain a best-in-class leadership and club team capable of delivering premium hospitality and high-performance sales execution.
• Create a culture of excellence, ownership, urgency, and accountability through clear expectations, frequent recognition, direct feedback, and consistent performance management.
• Lead the end-to-end member journey, ensuring every interaction--from first inquiry and tour through onboarding, engagement, recovery, and renewal--feels personal, polished, and worthy of a flagship brand.
• Use sales, retention, utilization, satisfaction, labor, and financial data to identify opportunities, adjust strategy, and communicate a clear action plan to senior leadership.
• Oversee daily operations, staffing, scheduling, facility presentation, equipment readiness, cleanliness, safety, and service recovery so the club is always member- and prospect-ready.
• Manage budgets, labor, expenses, inventory, and vendor relationships responsibly while protecting the quality and standards of the Founders Club experience.
• Maintain compliance with company policies, employment practices, safety requirements, and applicable laws and regulations.

Skills

Sales leadership

Executive presence

People management

Budgeting

Communication

CPR/AED certification

Education

Bachelor's degree in Business Administration, Hospitality, Sports Management, Exercise Science, Kinesiology

Job description

Founders Club is seeking a General Manager to lead our flagship destination. You will own the member experience, drive revenue across membership, personal training, wellness, and premium services, and build a high-performance team through coaching and accountability.

The role requires a visible, market-connected leader with a track record of sales growth, hospitality excellence, and strategic partnerships. High engagement events and brand stewardship are essential.