Finance Operations Manager

Shades of Grey HR; Union (NJ); On-site; USD 70,000 - 74,000; Full time

Job summary

StriveWell seeks a Finance Operations Manager to oversee day-to-day financial operations, reporting, forecasting, and financial visibility across its growing portfolio of health and wellness brands. The role reports to the CEO and partners with external accounting and strategic finance teams to drive disciplined financial processes.

This hands-on position focuses on budgeting, forecasting, cash management, and dashboarding across multiple locations and brands, with opportunities to shape

Qualifications

• 3–5 years of progressive experience in finance, accounting, FP&A, financial operations, or a closely related area.
• Strong financial modeling and analytical capabilities.
• Advanced proficiency in Excel and/or Google Sheets.
• Experience with budgeting, forecasting, P&L analysis, variance analysis, and management reporting.
• Working knowledge of financial statements and fundamental accounting principles.
• Strong organizational skills with the ability to manage multiple reporting schedules, deadlines, entities, and priorities.
• Ability to independently own recurring financial responsibilities with limited oversight.
• Strong attention to detail and commitment to financial accuracy and integrity.
• Ability to investigate financial discrepancies and identify practical solutions.
• Strong communication skills with the ability to explain financial information to non-financial leaders.
• Business-minded approach with the ability to translate financial information into actionable recommendations.

Responsibilities

• Manage monthly financial reporting across StriveWell and portfolio brands.
• Maintain studio-level and consolidated P&L reporting.
• Prepare budget-to-actual reporting with variance analysis.
• Monitor revenue, labor, operating expenses, EBITDA, cash contributions, KPIs.
• Provide leadership with recurring financial reports and insights.
• Develop and maintain a 13-week cash forecast.
• Oversee accounts payable and accounts receivable processes.
• Coordinate monthly close with external accounting partner.
• Build financial models for new studios and growth opportunities.
• Support evaluation of new locations and investments.

Skills

Financial modeling

Analytical capabilities

Excel

Google Sheets

Budgeting

Forecasting

P&L analysis

Management reporting

Attention to detail

Communication skills

Education

Bachelor's degree in Finance or Accounting

Tools

QuickBooks

Job description

Job Title: Finance Operations Manager

Company: StriveWell

Employment Type: Full-Time

Reports To: CEO, StriveWell

Travel: Limited travel may be required based on business and portfolio needs.

Compensation: $70,000–$74,000 annually

Job Summary

StriveWell is seeking a highly analytical, organized, and business-minded Finance Operations Manager to oversee day-to-day financial operations, reporting, forecasting, and financial visibility across its growing portfolio of health and wellness brands, including SWTHZ and STRONG Pilates.

Reporting directly to the CEO, this position will serve as StriveWell's primary internal point person for day-to-day finance and will work closely with external accounting and strategic finance partners.

This is a hands-on role for a finance professional who has mastered the fundamentals and is ready to take broader ownership within a growing, multi-location organization. The Finance Operations Manager will ensure leadership has accurate, timely, and actionable financial information while improving consistency and discipline across budgeting, forecasting, cash management, reporting, and financial operations.

Essential Duties and Responsibilities

• Manage monthly financial reporting across StriveWell, its portfolio brands, and individual locations.
• Maintain studio-level and consolidated P&L reporting.
• Prepare budget-to-actual reporting and provide clear variance analysis and commentary.
• Monitor revenue, labor, operating expenses, EBITDA, cash contribution, and other key financial KPIs.
• Identify financial trends, risks, opportunities, and performance gaps and communicate actionable insights to leadership.
• Provide the CEO with recurring financial reports and clear insights into overall business performance.
• Partner with Studio Leaders, Regional Leaders, the Director of Operations, and other operational leaders to improve financial performance.
• Manage the annual budgeting process and maintain rolling financial forecasts throughout the year.
• Develop and maintain a practical 13‑week cash forecast.
• Maintain visibility into cash balances, upcoming obligations, and liquidity requirements.
• Build scenario models to support operational, investment, and growth decisions.
• Oversee day‑to‑day accounts payable and accounts receivable processes.
• Coordinate payment workflows, approvals, and recurring financial obligations.
• Maintain schedules for debt, capital expenditures, rent, royalties, taxes, and other major obligations.
• Coordinate routine lender reporting, banking administration, and financial information requests.
• Maintain organized financial records, schedules, and supporting documentation.
• Coordinate the monthly close process with StriveWell's external accounting partner.
• Review monthly financial statements and investigate inconsistencies, discrepancies, and unexpected variances.
• Work with external accounting partners to resolve coding, classification, and reporting issues.
• Maintain day‑to‑day administration and organization of QuickBooks or other financial systems.
• Build and maintain financial and operational dashboards across the StriveWell portfolio.
• Connect financial results with operational metrics, including memberships, leads, sales, retention, utilization, labor, and studio performance.
• Develop studio‑level reporting and financial benchmarks that provide operational leaders with greater visibility into performance.
• Build financial models for new studios, business initiatives, investments, and growth opportunities.
• Support evaluation of new locations and expansion opportunities.
• Prepare financial analysis and recommendations for the CEO to support business and capital allocation decisions.
• Organize financial information required for refinancing, acquisitions, investments, due diligence, and other strategic transactions.
• Partner with external finance professionals on complex modeling, financing, due diligence, and transaction‑related work.
• Identify opportunities to strengthen financial processes, reporting consistency, controls, and overall financial discipline across entities and locations.

Required Qualifications

• 3–5 years of progressive experience in finance, accounting, FP&A, financial operations, or a closely related area.
• Strong financial modeling and analytical capabilities.
• Advanced proficiency in Excel and/or Google Sheets.
• Experience with budgeting, forecasting, P&L analysis, variance analysis, and management reporting.
• Working knowledge of financial statements and fundamental accounting principles.
• Strong organizational skills with the ability to manage multiple reporting schedules, deadlines, entities, and priorities.
• Ability to independently own recurring financial responsibilities with limited oversight.
• Strong attention to detail and commitment to financial accuracy and integrity.
• Ability to investigate financial discrepancies and identify practical solutions.
• Strong communication skills with the ability to explain financial information to non‑financial leaders.
• Business‑minded approach with the ability to translate financial information into actionable recommendations.

Preferred Qualifications

• Bachelor's degree in Finance, Accounting, Business, Economics, or a related field.
• Experience with QuickBooks or a similar accounting system.
• Experience supporting multiple business entities, brands, or locations.
• Experience in fitness, wellness, hospitality, retail, franchising, or another multi‑location consumer business.
• Experience developing financial and operational dashboards and KPI reporting.
• Experience supporting business expansion, new locations, investments, or strategic financial initiatives.

Work Environment / Schedule

• Full‑time position supporting StriveWell and its portfolio of health and wellness brands, including SWTHZ and STRONG Pilates.
• Works closely with the CEO, operational leadership, external accounting partners, and strategic finance professionals.
• Operates in a growing, multi‑brand and multi‑location business environment.
• Requires the ability to independently manage recurring financial responsibilities, reporting deadlines, and multiple priorities.
• Schedule and work location details to be confirmed by StriveWell.

Compensation and Benefits

• Target annual compensation of $70,000–$74,000.
• Additional benefits and eligibility details will be provided by StriveWell.
• Opportunity to take broad ownership of financial operations within a growing multi‑brand health and wellness organization.
• Opportunity for professional growth as StriveWell expands its portfolio and operations.

EEO Statement

We are an Equal Opportunity Employer and consider all qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, or any other legally protected characteristic under applicable federal, state, or local law.

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