Field Marketing Manager, West

cursor; San Francisco (CA); On-site; USD 90,000 - 120,000; Full time

Job summary

Cursor is seeking a Field Marketer for Americas West to lead our marketing architecture and drive growth in enterprise accounts. You will create high-impact programs from strategy to execution, collaborating closely with sales teams to maximize marketing effectiveness.

The ideal candidate brings extensive B2B SaaS marketing experience, a strong revenue mindset, and outstanding communication skills. This role is based in our San Francisco office and involves approximately 30% travel for events.

Qualifications

• 5–8+ years of experience in Field or Revenue Marketing within B2B SaaS.
• Strong ability to manage and drive pipeline and revenue.
• Exceptional communication and persuasive skills.

Responsibilities

• Design and execute a tailored marketing plan for the region.
• Drive pipeline through high-touch events and account-based activations.
• Track spending against generated pipeline and manage regional budget.
• Collect real-time feedback for Corporate Marketing on messaging.

Skills

B2B SaaS experience

Pipeline management

Event production

Technical communication

Job description

Our mission is to automate coding. The first step in our journey is to build the best tool for professional programmers, using a combination of inventive research, design, and engineering. Our organization is very flat, and our team is small and talent dense. We particularly like people who are truth‑seeking, passionate, and creative. We enjoy spirited debate, crazy ideas, and shipping code.

About the role

As our Field Marketer for Americas West, you will be the primary growth engine and lead marketing architect for the West, responsible for translating our global strategy into localized, high‑impact programs to both land and expand in the largest enterprise accounts.

We are looking for a high‑energy, revenue‑minded marketing strategist who can alternate between strategic pipeline and account planning with the Sales Team and flawless execution of experiences for customer executives. If you are obsessed with driving pipeline impact from high‑touch, standout programs and are a self‑starter that thrives at the intersection of technical innovation and enterprise GTM, we want you!

What You’ll Do

Pipeline Architecture & Territory Ownership

• Design the Regional Playbook: Build and execute a data‑driven marketing plan tailored to your region’s specific needs, focusing on the largest enterprise accounts

• Master the Land & Expand: Own the regional pipeline target. You will deploy a mix of high‑touch events, executive roundtables, thought leadership roadshows, industry tradeshows, and account‑based activations to identify and accelerate opportunities that ensure wall‑to‑wall adoption in our highest potential accounts

• Creative Agility: Fearlessly think outside the standard playbook to deploy memorable experiences across in person, virtual and next‑gen marketing formats as well as the operational workflows that bring them to life. Be ready and eager to break the mold and go big

• Big Picture Operator: Be excited to bring the Cursor mission and story to our customers by partnering with corporate marketing to ensure sharp messaging at every touchpoint

• Sales Partner: Act as the strategic marketing partner to Regional Sales Teams. You’ll lead marketing planning calls, provide account‑level insights, analyze regional pipeline trends, ensure absolute alignment on account priorities and maximize the adoption and impact of all marketing efforts

Measurement & Operational Excellence

• Event Orchestration: Obsess over the end‑to‑end details of every program with total ownership, from ideation, to promotion, to vendor management, to onsite experience, and follow‑up, going beyond just day‑of execution

• Data‑Driven Iteration: Track every dollar spent against pipeline generated. Manage your regional budget with a focus on high‑impact investments

• Feedback Loop: Serve as the “eyes and ears” of the field. Provide the Corporate Marketing teams with real‑time feedback, needs and ideas on messaging resonance and competitive shifts

What you’ll do

• The Enterprise Specialist: You have 5–8+ years of experience in Field or Revenue Marketing within B2B SaaS (AI, Security, or DevTools preferred). You understand the complexity of selling to the CTO, VP of Engineering, and CISO

• The Revenue Mindset: You don’t care about “leads”; you care about pipeline and ARR. You speak the language of sales and aren’t afraid to be held to a pipeline number

• The “Gritty” Optimizer: You are a self‑starter who can build a program from a blank sheet of paper and then obsessively optimize it based on the data

• Exceptional Communicator: Your communication is sharp, professional, and persuasive

Technical & Tactical Toolkit

• Field Presence: You have the ability to travel (~30%) to host events, support the sales team, and connect with customers in‑region.

• Event Craft: You have experience producing high‑end, “white‑glove” executive experiences that stand out in a crowded market.

• Location: This is an in‑office role based out of our San Francisco office.