Field Marketing Manager

Astronomer; United States; Remote; USD 135,000 - 160,000; Full time

Job summary

A leading tech startup seeks a Field Marketing Manager to develop and execute marketing programs for the West region. This role requires experience in B2B marketing and event planning, with a focus on driving pipeline and revenue goals. Join Astronomer in a collaborative culture that values diverse career paths and empowers data teams.

Qualifications

• 5+ years in event or field marketing.
• Preferred SaaS/tech industry experience.
• Ability to work closely with distributed teams.

Responsibilities

• Build and execute marketing programs for the West region.
• Forecast and measure impact of field marketing on sales cycles.
• Act as the marketing resource with sales leaders and partners.

Skills

Event Planning

B2B Marketing

Project Management

Data Driven

ROI Focused

Job description

Astronomer empowers data teams to bring mission-critical software, analytics, and AI to life and is the company behind Astro, the industry-leading unified DataOps platform powered by Apache Airflow. Astro accelerates building reliable data products that unlock insights, unleash AI value, and powers data-driven applications. Trusted by more than 700 of the world's leading enterprises, Astronomer lets businesses do more with their data. To learn more, visit www.astronomer.io.

Your background may be unconventional; as long as you have the essential qualifications, we encourage you to apply. While having "bonus" qualifications makes for a strong candidate, Astronomer values diverse experiences. Many of us at Astronomer haven't followed traditional career paths, and we welcome it if yours hasn't either.

About this role:

As a Field Marketing Manager at Astronomer, you will be part of a high-growth tech startup with a collaborative culture. You will report to the Director, ABM and Field Marketing. You will help own and build field marketing and ABM programs for the West region to support our sales teams, drive pipeline and accelerate current opportunities.

You’re a self-starter and thrive in fast-paced, goal-oriented environments. You have success in planning, overseeing, and executing activities of successful events in both virtual and in-person environments. You have experience in B2B marketing, preferably in the technology space.

What you get to do:

• Build and execute marketing programs for the West region that integrate sales and marketing requirements to support pipeline and revenue goals

• Develop and execute demand generation marketing programs including third-party and Astronomer hosted events, webinars, in-person and virtual experiences, integrated campaigns, roadshows/tradeshows, and more

• Forecast and measure impact of field marketing on sales cycles while analyzing program results, optimizing as needed

• Act as the subject-matter expert, maintain ongoing communications and be the go-to marketing resource with the sales leaders, sales reps, SDRs, and regional partners

• Write and deploy targeted emails, social posts and landing pages to drive engagement toward your programs

• Evaluate the effectiveness of programs you run, monitor ongoing results, and present learnings/results to your team

What you bring to the role:

• 5+ years in event or field marketing

• Preferred SaaS/tech industry experience with an understanding of B2B marketing

• Ability to work closely with a distributed sales team and across multiple geographies

• Coordinate, manage, and execute multiple events concurrently

• Experience educating, developing, and partnering with individuals at a variety of levels

• Ability to project manage with strong attention to detail, logistically and operationally

• Data driven and ROI-focused

• Some travel required

• Preferably located on the West Coast; Bay Area preferred

The estimated salary for this role ranges from $135,000 - $160,000, along with an equity component. This range is merely an estimate, and the width of the range reflects willingness to consider candidates with broad prior seniority. Actual compensation may deviate from this range based on skills, experience, and qualifications.

#LI-Remote

At Astronomer, we value diversity. We are an equal opportunity employer: we do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.Astronomer is a remote-first company.