Field Marketing Manager

Box; New York (NY); On-site; USD 80,000 - 100,000; Full time

Job summary

Box is looking for a Field Marketing Manager in New York, NY to drive pipeline growth through strategic marketing initiatives. You will collaborate closely with sales leadership to execute effective marketing programs and engage target audiences through integrated campaigns.

The ideal candidate has over 5 years of B2B marketing experience, analytical skills, and a passion for driving revenue growth. You'll thrive in a dynamic environment, leveraging data to inform strategy.

Qualifications

• 5+ years of B2B marketing experience, ideally in field marketing or integrated campaigns.
• Experience with sales data to inform marketing strategies.
• Proven ability to execute marketing programs across various channels.

Responsibilities

• Drive pipeline growth through targeted field marketing strategies.
• Lead integrated marketing initiatives, including events and campaigns.
• Analyze performance and optimize marketing programs.

Skills

B2B marketing experience

Demand generation

Field marketing

Analytical mindset

Salesforce

Collaboration skills

Tools

Salesforce

Tableau

6sense

Job description

WHAT YOU'LL DO

• Drive Pipeline Growth
  • Develop and execute field marketing strategies that generate pipeline and revenue across the East and Canada regions
  • Partner closely with sales leadership to align marketing programs with business priorities and pipeline goals
  • Support key sales initiatives and plays through targeted marketing programs and campaigns
• Lead Integrated Marketing Programs
  • Plan and execute integrated marketing initiatives including regional events, digital campaigns, and webinars to support the East region
  • Run an executive engagement program including invitation-only dinners and hospitality, targeted executive messaging and thought leadership to drive C-suite relationships, capture strategic insights, and generate pipeline
  • Build and activate programs that educate, engage, and convert target audiences
  • Collaborate with product marketing, campaigns, and content teams to deliver cohesive messaging and experiences
• Use Data to Inform Strategy
  • Analyze pipeline performance and program results to identify opportunities for growth and optimization
  • Track and report on marketing program impact including pipeline, MQLs, and ROI
  • Continuously test and improve programs based on performance insights
• Drive Cross‑Functional Alignment
  • Act as a trusted partner to sales, marketing, and go-to-market teams
  • Align regional programs with global campaigns and broader marketing initiatives
  • Manage external agencies and vendors to support program execution

WHO YOU ARE

• 5+ years of B2B marketing experience with a background in field marketing, demand generation, or integrated campaigns
• Proven experience partnering closely with sales teams to drive pipeline and revenue growth
• Experience building and executing multi‑touch marketing programs across events, digital, and campaign channels
• Strong analytical mindset with experience using marketing and sales data to inform strategy
• Experience with marketing and sales platforms such as Salesforce, 6sense, Tableau, or similar tools
• Experience managing executive campaigns is a plus
• Strong communicator and collaborator who thrives in cross‑functional environments
• Self‑starter who enjoys building new programs and testing creative ideas
• Willingness to travel up to 15%

EQUAL OPPORTUNITY

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability, and any other protected ground of discrimination under applicable human rights legislation. Box strives to respect the dignity and independence of people with disabilities and is committed to giving them the same opportunity to succeed as all other employees. Inclusiveness is core to our culture at Box, and we strive to ensure you get the most from your interview experience.

Box makes reasonable accommodations for applicants with disabilities. If a reasonable accommodation is needed to participate in the job application or interview process, please complete this form. Reasonable accommodations may include scheduling adjustments, document dictation and beyond.