Field Marketing Manager

Socket.dev; New York (NY); On-site; USD 110,000 - 170,000; Full time

Job summary

Orchid Security is the Identity Infrastructure Control Plane, the independent layer that connects what enterprises already own across IAM, PAM, IGA, and SaaS systems. We help security teams see inside applications, govern execution time, and close the gap between identity intent and identity reality.

We are hiring our first Field Marketing Manager to own Orchids presence on the field. You’ll turn events, executive programs, and regional campaigns into real pipeline, partnering with sales to open

Qualifications

• 4 to 6 years of field or event marketing experience in B2B SaaS, cybersecurity, or enterprise tech.
• Proven ability to plan and execute a regional event calendar with budget, logistics, and vendor management.
• Strong partnership instincts with sales: you understand pipeline and revenue.
• Experience running executive programs and intimate customer experiences, not just booth presence.
• Hands-on approach to account-based field programs tailored to high-value accounts.
• Data-driven mindset to track pipeline contribution and program impact.
• Highly organized with the ability to manage multiple events and programs concurrently.
• Based on the East Coast with willingness to travel regionally and nationally.

Responsibilities

• Plan and execute the regional field events strategy: conferences, trade shows, and sponsored events.
• Design and run Orchids hosted executive programs: roundtables, dinners, and workshops with CISOs, IAM leads, and GRC teams.
• Build and run account-based field programs in partnership with regional sales to target high-priority accounts.
• Own end-to-end event logistics: venue sourcing, vendor management, speaker coordination, booth production, budget tracking, and on-site execution.
• Drive pre- and post-event engagement with demand gen and marketing ops to maximize attendance, follow-up, and pipeline.
• Track and report field marketing ROI: pipeline sourced, pipeline influenced, event attendance, and account engagement metrics.
• Collaborate with Product Marketing to ensure messaging consistency across field activities and sales tools.
• Coordinate with the broader marketing team on integrated campaigns to amplify field activity.

Skills

Field marketing

Event marketing

B2B SaaS

Campaign planning

Sales alignment

Data-driven

Travel readiness

Tools

6sense

Demandbase

Job description

Orchid Security is the Identity Infrastructure Control Plane, the independent layer that connects what enterprises already own across IAM, PAM, IGA, and SaaS systems. We help security teams see inside applications, govern what actually happens at execution time, and close the gap between identity intent and identity reality.
Wer 70-person seed-stage company moving fast in a $23B market. Our customers include Fortune 500 banks, global retailers, and complex enterprises where identity security is mission-critical.
The Role
Were hiring our first Field Marketing Manager to own Orchids presence on the field. This is a hands-on role for someone who knows how to turn events, executive programs, and regional campaigns into a real pipeline. Youll be the face of Orchid in the field, working closely with sales to open doors and deepen relationships with some of the most security-conscious enterprises in the world.
Youll be the owner of the full regional marketing motion: third-party events, Orchid-hosted experiences, account-based field programs, and the local presence that makes the brand real to buyers. This role reports directly to the VP Marketing and sits at the intersection of marketing and sales.
Youre on the ground, you move fast, and you measure everything by pipeline impact. Success in this role means the East Coast sales team has a steady flow of engaged prospects, memorable experiences that create preference for Orchid, and field programs that consistently convert to revenue.
What Were Looking For
What Youll Own

• Plan and execute Orchids field events strategy: industry conferences, trade shows, sponsorships, and presence at key cybersecurity and identity security events including RSA, Gartner, regional CISO forums and more.
• Design and run Orchid-hosted executive programs: roundtables, dinners, workshops, and bespoke experiences that bring CISOs, IAM leads, and GRC teams into meaningful conversations with Orchid
• Build and run account-based field programs in close partnership with regional sales reps, targeting high-priority accounts with tailored, high-touch marketing touchpoints
• Own end-to-end event logistics: vendor management, venue sourcing, speaker coordination, booth production, budget tracking, and on-site execution
• Drive pre- and post-event engagement: work with demand gen and marketing ops to build outreach sequences that maximize attendance, follow-up, and pipeline conversion
• Track and report on field marketing ROI: pipeline sourced, pipeline influenced, event attendance, and account engagement metrics
• Partner with Product Marketing to ensure messaging consistency across all field activities and sales tools used in the region
• Collaborate with the broader marketing team on integrated campaign moments that amplify field activity with digital and content programs

What Were Looking For

• 4 to 6 years of field marketing or event marketing experience in B2B SaaS, cybersecurity, or enterprise technology
• Proven ability to plan and execute a regional event calendar from scratch, managing budget, logistics, and vendor relationships simultaneously
• Strong partnership instincts with sales: you understand pipeline, speak the language of revenue, and know how to build trust with field reps
• Experience running executive programs and intimate customer experiences, not just booth presence at large trade shows
• Hands-on approach to account-based field programs: youve tailored marketing activity to specific high-value accounts and can show the impact
• Data-driven mindset: you track pipeline contribution and use results to prioritize and improve your program mix
• Highly organized with the ability to manage multiple events and programs simultaneously without dropping details
• Based on the East Coast with willingness to travel regularly across the region and occasionally nationally

Nice to Have

• Experience in cybersecurity, identity security, IAM, or adjacent enterprise security markets
• Familiarity with the enterprise security buyer: CISOs, IAM leads, GRC teams, and how they engage at events
• Background at an early-stage startup where you built the field marketing function without an existing playbook
• Experience with intent data and ABM platforms such as 6sense or Demandbase to inform field targeting
• Existing relationships within the East Coast cybersecurity and enterprise IT community

Why Orchid

• First field marketing hire. Youll build the regional function and define how Orchid shows up in the market
• Real enterprise customers on Day 1: youll be marketing to and alongside organizations like Costco, Fortune 50 banks, and global insurance firms
• A technical differentiation story worth putting in front of buyers, not generic cybersecurity positioning
• Tight partnership with a sales team that values marketing and measures it by pipeline, not activity
• Competitive compensation, meaningful equity, full flexibility, and a team that takes the work seriously

*Orchid Security is an equal opportunity employer. Were building a diverse team and strongly encourage candidates from underrepresented backgrounds to apply.*