Field Marketing Manager

Orchid Security; New York (NY); On-site; USD 90,000 - 130,000; Full time

Benefits offered by this job

Competitive compensation

Equity

Flexible hours

Job summary

Orchid Security, the Identity Infrastructure Control Plane, seeks its first Field Marketing Manager to own the company’s field presence. You’ll run third‑party events, hosted experiences, and ABM field programs, partnering with sales to generate pipeline and foster executive connections with CISOs and IAM leaders.

You’ll own end-to-end field logistics, plan regional campaigns, and collaborate with Product Marketing to ensure consistent messaging across the region.

Qualifications

• 4–6 years in field/event marketing for B2B SaaS/cybersecurity.
• Ability to plan a regional events calendar, manage budgets and vendors.
• Partner closely with sales and measure pipeline impact.

Responsibilities

• Own Orchid’s field events strategy: conferences, sponsorships, RSA/Gartner regional events.
• Design executive programs and intimate experiences for CISOs and IAM leads.
• Build account-based field programs with regional sales teams.
• Lead end-to-end event logistics: venue, booth, speakers, and budget.
• Drive pre/post-event engagement and nurture pipeline with demand gen.
• Track ROI: pipeline sourced, pipeline influenced, attendance, and engagement.
• Collaborate with Product Marketing to align messaging and tools for the region.

Skills

Field marketing

Event planning

Budget management

Vendor management

ABM marketing

Sales alignment

Data-driven

Cross-functional collaboration

Travel readiness

Tools

6sense

Demandbase

Job description

Orchid Security is the Identity Infrastructure Control Plane, the independent layer that connects what enterprises already own across IAM, PAM, IGA, and SaaS systems. We help security teams see inside applications, govern what actually happens at execution time, and close the gap between identity intent and identity reality.

We’re a 70-person seed‑stage company moving fast in a $23B market. Our customers include Fortune 500 banks, global retailers, and complex enterprises where identity security is mission‑critical.

The Role

We’re hiring our first Field Marketing Manager to own Orchid’s presence on the field. This is a hands‑on role for someone who knows how to turn events, executive programs, and regional campaigns into a real pipeline. You’ll be the face of Orchid in the field, working closely with sales to open doors and deepen relationships with some of the most security‑conscious enterprises in the world. You’ll own the full regional marketing motion: third‑party events, Orchid‑hosted experiences, account‑based field programs, and the local presence that makes the brand real to buyers. This role reports directly to the VP Marketing and sits at the intersection of marketing and sales. You’re on the ground, you move fast, and you measure everything by pipeline impact. Success in this role means the East Coast sales team has a steady flow of engaged prospects, memorable experiences that create preference for Orchid, and field programs that consistently convert to revenue.

What You’ll Own

• Plan and execute Orchid’s field events strategy: industry conferences, trade shows, sponsorships, and presence at key cybersecurity and identity security events including RSA, Gartner, regional CISO forums and more.
• Design and run Orchid-hosted executive programs: roundtables, dinners, workshops, and bespoke experiences that bring CISOs, IAM leads, and GRC teams into meaningful conversations with Orchid.
• Build and run account-based field programs in close partnership with regional sales reps, targeting high-priority accounts with tailored, high‑touch marketing touchpoints.
• Own end-to-end event logistics: vendor management, venue sourcing, speaker coordination, booth production, budget tracking, and on-site execution.
• Drive pre‑ and post‑event engagement: work with demand gen and marketing ops to build outreach sequences that maximize attendance, follow‑up, and pipeline conversion.
• Track and report on field marketing ROI: pipeline sourced, pipeline influenced, event attendance, and account engagement metrics.
• Partner with Product Marketing to ensure messaging consistency across all field activities and sales tools used in the region.
• Collaborate with the broader marketing team on integrated campaign moments that amplify field activity with digital and content programs.

What We’re Looking For

• 4 to 6 years of field marketing or event marketing experience in B2B SaaS, cybersecurity, or enterprise technology.
• Proven ability to plan and execute a regional event calendar from scratch, managing budget, logistics, and vendor relationships simultaneously.
• Strong partnership instincts with sales: you understand pipeline, speak the language of revenue, and know how to build trust with field reps.
• Experience running executive programs and intimate customer experiences, not just booth presence at large trade shows.
• Hands‑on approach to account-based field programs: you’ve tailored marketing activity to specific high‑value accounts and can show the impact.
• Data‑driven mindset: you track pipeline contribution and use results to prioritize and improve your program mix.
• Highly organized with the ability to manage multiple events and programs simultaneously without dropping details.
• Based on the East Coast with willingness to travel regularly across the region and occasionally nationally.

Nice to Have

• Experience in cybersecurity, identity security, IAM, or adjacent enterprise security markets.
• Familiarity with the enterprise security buyer: CISOs, IAM leads, GRC teams, and how they engage at events.
• Background at an early‑stage startup where you built the field marketing function without an existing playbook.
• Experience with intent data and ABM platforms such as 6sense or Demandbase to inform field targeting.
• Existing relationships within the East Coast cybersecurity and enterprise IT community.

Why Orchid

• First field marketing hire. You’ll build the regional function and define how Orchid shows up in the market.
• Real enterprise customers on Day 1: you’ll be marketing to and alongside organizations like Costco, Fortune 50 banks, and global insurance firms.
• A technical differentiation story worth putting in front of buyers, not generic cybersecurity positioning.
• Tight partnership with a sales team that values marketing and measures it by pipeline, not activity.
• Competitive compensation, meaningful equity, full flexibility, and a team that takes the work seriously.

Orchid Security is an equal opportunity employer. We’re building a diverse team and strongly encourage candidates from underrepresented backgrounds to apply.