Farm Tools & Supplies Senior Product Manager

Johnny's Selected Seeds

Albion (ME)

Hybrid

USD 110,000 - 160,000

Full time

5 days ago

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Benefits offered by this job

Health Insurance

401(k)

Employee Stock Ownership Plan & Profit

Paid Parental Leave

Employee Discount

Life, Disability Insurance

Tuition Reimbursement

Paid Time Off

Job summary

Johnny's Selected Seeds seeks a Senior Product Manager to shape and optimize its Farm Tools & Supplies portfolio for small-scale, organic, and market growers. You will own portfolio P&L, drive multi-year strategy, and lead end-to-end development with internal teams and external vendors.

The role requires collaboration across Engineering, R&D, and operations to ensure quality, cost efficiency, and customer value, with potential hybrid work after established onboarding.

Qualifications

Bachelor-level degree or higher in a relevant discipline.
Strong analytical and decision-making skills with project management experience.
Ability to translate grower needs into practical product solutions.
Excellent communication and presentation abilities.
Demonstrated passion for sustainable agriculture and small-scale farming.

Responsibilities

Lead end-to-end development for new tools and supplies from concept to launch.
Own product line strategy, market insight, and portfolio performance.
Build vendor relationships and negotiate agreements for manufacturing and supply.
Collaborate with Engineering, R&D, and operations to ensure quality and usability.
Coordinate with Marketing, Sales, and Customer Care on GTM plans.

Skills

Analytical thinking

Decision making

Project management

Communication

Sustainability mindset

Education

Bachelor's degree in Product Design Mechanical Engineering Agriculture Horticulture Industrial Design Business

Tools

CAD

Prototyping

Field testing

Job description

Position Summary

The Farm Tools & Supplies Senior Product Manager plays a pivotal role in shaping, developing, and optimizing Johnny's agricultural tools and supplies portfolio. This position bridges technical product expertise with business strategy, ensuring Johnny's delivers high-quality, cost-effective, grower-centric tools that support small-scale, organic, and market growers.

Onsite – Albion, Maine

The Senior Product Manager is responsible for bringing superior farming tools and supplies to the market and advancing Johnny's current product lines. You will own financial performance of the portfolio, product line strategy, advanced product development, vendor collaboration, and cross-functional alignment of internal teams to deliver high-quality, cost-effective solutions that meet the needs of small-scale, organic, and market growers. You will serve as the internal and external spokesperson for the product line. Once established in this role it may be hybrid with 2 days remote and 3 days in office, onsite in Albion ME.

Business Performance

Responsible for achieving performance goals for the product category.
Setting and delivering to multi-year and annual cost, pricing, and profit margin performance targets. Controlling revenue, costs, and expenses to maximize profitability.
Provide leadership with data-driven insights.
Prepare materials for business reviews and planning.

Product Line Strategy & Market Insight

Develop and maintain a multi-year product line strategy aligned with customer needs, competitive insights, and JSS growth objectives.
Conduct ongoing market trend assessments, engage with grower communities, and identify high-impact opportunities for portfolio expansion.
Lead and ensure Johnny's representation at industry trade events, grower conferences, and university education/research.
Set multi-year and annual product sales goals and new product introduction goals.
Recommend pricing strategies that support margin goals and customer value.
Evaluate product performance metrics and provide strategic recommendations.

Advanced Product Development

Lead end-to-end development for new tools and supplies: concepting, prototyping, field testing, validation, and launch.
Establish manufacturing relationships with fabrication shops to ensure a steady supply of tools that meet Johnny's product standards.
Recommend design improvement modifications to existing products.
Collaborate with Engineering, R&D, and farm operations to ensure products meet quality and usability standards.
Manage technical specifications, testing protocols, and product documentation.

Portfolio & Lifecycle Management

Oversee product lifecycle from introduction through discontinuation.
Conduct regular portfolio reviews to prioritize high-margin, high-growth opportunities.
Recommend SKU rationalization or retirement.
Partner with Purchasing and Planning on inventory availability (forecasting, mitigate supply risks, optimize working capital inventory).

Vendor & Supplier Strategy

Identify and cultivate relationships with suppliers, fabricators, and design partners.
Identify suppliers with the best-in-class products to bring into our trialing program and product offering.
Negotiate with suppliers to develop dealer agreements, exclusive product agreements, cooperative design, and production agreements.
Build and strengthen our network of domestic and international production partners to source innovative, superior quality products.
Evaluate the most cost effective inbound and outbound shipping methods for products.

Cross-Functional Leadership & Go-to-Market Enablement

Lead and manage the Tools & Supplies product team.
Collaborate with Marketing, Sales, Customer Care, Operations and Quality & Regulatory Affairs, to develop product messaging, and coordinate product launch plans.
Prepare technical and customer product information for Sales, Marketing, and Customer Support.
Work directly with the Marketing team on product presentations, promotions, and annual catalog prep.

Qualifications

Bachelor's degree in Product Design, Mechanical Engineering, Agriculture, Horticulture, Industrial Design, Business, or related field.
4–7 years of related product management or product leadership experience.
Strong analytical, decision-making, and project management skills.
Demonstrated ability to translate customer needs into product solutions.
Excellent communication and presentation skills.
Passion for sustainable agriculture or small-scale farming.

Preferred Qualifications