Fan Analytics & Digital Growth Manager

Pittsburgh Steelers; Pittsburgh (Allegheny County); On-site; USD 110,000 - 160,000; Full time

Job summary

Pittsburgh Steelers is seeking an experienced Business Analytics Manager to translate data into strategic insights for ticketing, sponsorship, and fan marketing. You will oversee a team of analysts, lead digital and social analytics, and collaborate with marketing, content and international teams.

The role is onsite with M-F office hours. A strong background in SQL, Python/R and Tableau, plus experience with data warehouses and AI tools, is essential for driving revenue and fan growth across

Qualifications

• Bachelor's degree in Business Analytics, Mathematics, Engineering, Computer Science, Statistics or related field. Graduate degree is a plus
• 5+ years of analytics experience (sports experience preferred)
• Strong knowledge of data warehouses
• Proficient in SQL
• Proficiency in R and/or Python
• Proficient building dashboards in Tableau or similar tool
• Experience leveraging AI to create efficiencies
• Experience analyzing digital and social media platforms (Zoomph/Trajektory preferred)
• Understanding of what drives website traffic
• Experience leading social media strategies
• Prior international experience is a plus
• Must be hands-on and capable of managing a team
• Authorized to work in the United States without sponsorship

Responsibilities

• Provide insights to internal departments to drive data‑driven decisions
• Lead analysis of digital platforms and social media channels
• Collaborate with content, sponsorship and marketing to drive revenue
• Recommend app enhancements and segmentation for push notifications
• Analyze marketing campaigns for optimization and goal tracking
• Lead international fan growth and outreach efforts
• Create and report fan surveys and measure fanbase growth
• Apply data science methods to business problems
• Work with NFL on the United View of the Fan program
• Ensure privacy compliance with CCPA/GDPR
• Manage a team of data analysts and associates

Skills

SQL

R

Python

Tableau

AI

Data Warehouses

Data Analytics

Stakeholder Communication

Education

Bachelor's degree in Business Analytics or related field

Graduate degree a plus

Tools

Zoomph

Trajektory

Job description

Pittsburgh Steelers is seeking an experienced Business Analytics Manager to translate data into strategic insights for ticketing, sponsorship, and fan marketing. You will oversee a team of analysts, lead digital and social analytics, and collaborate with marketing, content and international teams.

The role is onsite with M-F office hours. A strong background in SQL, Python/R and Tableau, plus experience with data warehouses and AI tools, is essential for driving revenue and fan growth across