Family Advisor

Pennant Group; Alabama; On-site; USD 42,000 - 56,000; Full time

Job summary

The Pennant Group is seeking a Family Advisor for McFarland Villa Assisted Living and Madison Pointe Senior Living to champion resident recruitment and family engagement. You will cultivate relationships with prospects and families, coordinate admissions with the community team, and implement marketing strategies to maintain occupancy while ensuring compassionate service for residents and their families.

This role emphasizes strong communication, local outreach, and collaboration with senior

Qualifications

• Excellent English communication skills, both oral and written.
• Ability to communicate a clear vision of the community and its services.
• Dependable, punctual with a professional demeanor.
• Knowledge of physiology and psychology of the older person.
• Recognizes common signs/symptoms of dementia.
• Strong customer service and telephone marketing skills.
• Willing to travel locally.
• Clean driving record and valid state-issued driver’s license.

Responsibilities

• Lead resident recruitment by establishing and cultivating relationships with prospects and families.
• Develop and maintain productive internal and external marketing strategies including referral sources and community relationships.
• Maintain occupancy levels, track resident movements and admissions, and act as central contact for prospective residents.
• Coordinate admissions/assessment in collaboration with the community management team.

Skills

Communication

Customer service

Marketing

Sales

Education

Degree in marketing or human services

Job description

McFarland Villa Assisted Living and Madison Pointe Senior Livingis currently seeking a Family Advisor to join our team of dedicated professionals who want to make a difference in the lives of our residents, their families and our community. We are guided by our CAPLICO Core Values:

Celebration

Accountability

Passion for Learning

Love One Another

Intelligent Risk Taking

Customer Second (Employee First!)

Ownership

About the Opportunity

Successfully leads theresidentrecruitment process by establishing and cultivating meaningful relationships with prospects and their families and identifies individual candidate’s needs. Develops and maintains productive internal and external marketing strategies including referral sources and community relationships. Maintains occupancy levels, tracks and trends resident movements, is the central point of contact for all prospective residents and manages the admission/assessment process in collaboration with the community management team.

Critical Success Factors

• Superior communication skills with the ability to effectively communicate in English, both orally and in writing.

• Ability to communicate a clear vision of thecommunityand its services.

• Dependable and punctual with a professional, competent demeanor.

• Knowledge of the physiology and psychology of the older person.

• Recognizes common signs/symptoms of dementia.

• Demonstrates strong customer service skills and telephone marketing skills.

• Adaptable, flexible and focused on meeting the needs of prospective residents and their families.

• Demonstrateteam and business partner skills.

Preferred Qualifications

• Degree in marketing or human services field preferred.

• Prior experience in marketing to seniors, in sales, senior housing, long-term care insurance, hospitality or an appropriate healthcare/personal care background preferred.

• Proven track record of marketing/sales results.

• An outgoing personality, superior communication skills and strong customer service orientation required.

• Must present a neat, clean appearance and demonstrate a positive, cheerful attitude.

• Must possessa cleandriving record and valid state issued driver’s license.

• Local travel required.

We are an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, national origin, disability, veteran status, and other protected characteristics

The employer for this position is stated in the job posting. The Pennant Group, Inc. is a holding company of independent operating subsidiaries that provide healthcare services through home health and hospice agencies and senior living communities located throughout the US. Each of these businesses is operated by a separate, independent operating subsidiary that has its own management, employees and assets. More information about The Pennant Group, Inc. is available at http://www.pennantgroup.com.