External Communications Vice President, Branded Card

Testing Site - JPMC; New York (NY); On-site; USD 150,000 - 230,000; Full time

Job summary

JPMorgan Chase's Chase Card and Connected Commerce Communications team is seeking a communications Vice President with a proven track record in storytelling, external PR campaigns, and engaging with media and influencers.

As External Communications VP, Branded Card in Consumer & Community Banking, you will lead narratives for the Freedom and Slate portfolios, execute 360 campaigns across channels, and partner with senior leaders to protect and elevate the firm's reputation.

Qualifications

• 7+ years in external communications/PR.
• Proven media relations with positive press results.
• Experience in financial services or consumer products media.
• Executive communications experience with leaders.
• Domestic travel may be required.
• Exceptional writing and editing skills.
• Strong relationship-building and cross-functional collaboration.
• Ability to deliver under tight deadlines and manage multiple projects.

Responsibilities

• Develop, present and execute strategic communications campaigns that lead business outcomes.
• Collaborate with internal/external teams to tell a holistic story across channels.
• Conduct proactive media outreach and manage media/influencer relations at events.
• Draft pitches, press releases, and social media responses.
• Oversee agency partners on campaign planning, execution and measurement.
• Protect and enhance the firm's reputation externally and with employees.
• Coordinate with internal teams to pull through meaningful storylines within Chase.

Skills

External PR leadership

Media relations

Executive communications

Writing & editing

Relationship building

Cross-functional collaboration

Strategic storytelling

Project management

Job description

The Chase Card and Connected Commerce Communications team is looking for a communications pro with expertise in building compelling stories, bringing to life impactful communications/PR campaigns, and engaging with press and influencers. As a communications Vice President within the Consumer & Community Banking (CCB) Communications team, you will be a member of a high-performing team that communicates with honesty, authenticity and empathy.

As a External Communications Vice President, Branded Card within Consumer and Community Banking you will report to the Head of External Communications for Branded Card where you will be part of a team supporting the #1 credit card issuer in the US. You will collaborate closely with other members of the Card and Connected Commerce External Communications team on 360 integrated marketing / communications campaigns for the Card business, with a focus on the Freedom and Slate credit card portfolios.

You will lead external storytelling and PR for the Freedom and Slate credit card portfolios, developing compelling narratives and executing 360 integrated marketing/communications campaigns. You will develop and execute breakthrough campaigns and tell compelling stories with a fresh, modern and human voice across a range of channels. And have some fun along the way.

Job responsibilities

• Develop, present and execute strategic and tactical communications/public relations campaigns that lead business outcomes

• Collaborate with internal and external Chase marketing support teams (events, social, brand/advertising, video, content), functional groups (e.g., Legal, Controls), business leaders, external partners and support agencies to execute campaigns and tell a holistic story across a variety of channels

• Conduct proactive media outreach, earned influencer engagement programs and manage media and influencers at cardmember events and experiences

• Draft a variety of communications materials, from media pitches to press releases to social media posts / responses

• Oversee and collaborate with communications/PR agency on campaign planning, execution and measurement

• Protect and enhance the reputation of the firm - both externally and among employees

• Coordinate with internal communications team members to pull through meaningful storylines within Chase

Required qualifications, capabilities, and skills:

• 7+years of experience in an external communications/PR role

• Proven experience in proactive and reactive media relations, and proactively executing public relations campaigns that resulted in positive press coverage and supported business results

• Experience working in the financial services, credit cards, entertainment or consumer product industries; relationships with consumer lifestyle and/or business/finance media

• Executive communications experience – consulting directly with an executive/leaders; presentations skills

• Some domestic travel required

• Excellent writing and editing skills; experience building meaningful narratives and storylines

• Strong relationship building and collaborative decision-making skills; the ability to inspire confidence from, and to collaborate closely with teams, internal stakeholders / senior leaders and external partners

• Outstanding judgment and interpersonal skills, including partnering effectively with executives, peers and other functional groups across the company

• High level of independence, energy and integrity, demonstrating respect for a diversity of opinions and styles, and taking accountability / accepting responsibility; negotiation and influencing skills

• Experience with applying measurement tools to demonstrate success; fluency across social media and other multi-media channels, including in managing social media messaging

• Must be able to demonstrate speed, flexibility and adaptability. We need a go-getter who can prioritize and manage multiple projects and has the ability to deliver on tight deadlines – and sometimes outside traditional business hours.

Preferred qualifications, capabilities, and skills:

• Experience working on an integrated marketing team

• Experience working in a large company

• Experience in a Public Relations agency setting