Experiential Marketing Manager

RYZE; Boston (MA); Remote; USD 70,000 - 100,000; Full time

Job summary

RYZE seeks an Experiential Marketing Manager to drive impactful brand activations. This role involves leading high-energy campaigns, managing logistics, and collaborating across teams to ensure seamless integration with broader marketing strategies. Ideal candidates will have extensive experience in event production and a passion for creating memorable brand experiences.

Qualifications

• 5+ years in experiential marketing, events, or brand activations.
• Experience with sponsorship negotiations and partnerships.
• Proven track record in planning and executing brand activations.

Responsibilities

• Lead execution of activations from permits to staffing.
• Manage budgets, timelines, and production partners.
• Coordinate with content and PR teams for media coverage.

Skills

Project Management

Negotiation

Creative Thinking

Event Production

Vendor Management

Cultural Awareness

Job description

Job Summary:

In this role, you will be responsible for bringing the RYZE brand to life through unforgettable real-world experiences. From pop-ups and activations to guerrilla stunts and retail events, you'll concept, plan, and execute high-impact moments that spark conversation, drive trial, and generate earned media. You’ll own every detail—from creative brainstorming to on-the-ground logistics—and collaborate cross-functionally with brand, PR, retail, and creative teams to ensure seamless integration across channels. This is a high-energy, high-output role for someone who thrives on turning big ideas into real-world buzz.

Key Responsibilities:

Strategy & Concepting

• Ideate and pitch breakthrough experiential campaigns that align with brand and product launches
• Collaborate with brand, PR, and creative teams to ensure activations ladder up to broader storytelling
• Identify cultural moments, seasonal opportunities, and location-based plays to drive relevance

Execution & Logistics

• Lead end-to-end execution of activations—from permitting and vendor sourcing to staffing and timelines
• Manage budgets, timelines, contracts, and production partners
• Coordinate with agencies and freelance teams for buildout, staffing, and event support
• Travel onsite for key events to ensure high-quality execution and troubleshooting

Integration & Amplification

• Ensure activations tie into retail strategy, social content, press, and influencer engagement
• Partner with content team to capture and repurpose activations for paid and organic
• Work with PR to generate earned media coverage from experiential moments
• Track and report on ROI, engagement, and media value of each activation

Qualifications:

• 5+ years of experience in experiential marketing, events, or brand activations
• Experience negotiating sponsorships and partnerships for both national and regional events.
• Proven ability to plan and execute brand activations from concept through execution
• Strong understanding of event production, vendor management, and permitting
• Creative thinker with a pulse on culture and consumer behavior
• Excellent project management skills and comfort working under tight timelines
• Willingness to travel and be on the ground when activations happen
• Ability to collaborate across teams while owning your lane with confidence

This is a remote position.