Experience Strategy Lead – Digital Subscriptions

Sony Interactive Entertainment

San Mateo (CA)

Hybrid

USD 131,000 - 197,000

Full time

14 days+
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Benefits offered by this job

Medical, Dental, Vision
401(k) matching
Paid time off
Wellness program
Employee discounts for Sony products

Job summary

Sony Interactive Entertainment is hiring an Experience Strategy Manager in San Mateo, CA (Hybrid). You will lead the personalization strategy for PlayStation Plus on console and app, and own lifecycle experiences to grow engagement and subscriptions.

Join a cross-functional team that partners with Product & Engineering to test, learn, and deploy new personalization features across the PlayStation ecosystem. You will mentor lifecycle journeys and drive optimization across customer touchpoints.

Qualifications

  • 5+ years' experience focused on optimizing a customer's digital experience.
  • Bachelor's degree or equivalent.
  • Experience with digital products and channels (websites, apps, emails, etc.).
  • Experience with personalization technology and customer journey mapping.
  • Experience working cross functionally with Product & Engineering stakeholders.
  • Proven ability to lead projects with multiple stakeholder teams from ideation thru delivery.
  • A data-led mindset, comfortable with measurement and interpreting analysis in Excel.
  • Customer-first mentality with strong prioritization of audiences/opportunities.
  • Strong presentation skills and fluency in PowerPoint.
  • Bonus: Management Consulting or Subscriptions background.

Responsibilities

  • Leading Personalization Strategy for PlayStation Plus on Console & App.
  • Crafting and owning lifecycle-based customer journeys for PlayStation Plus members on Console & App.
  • Representing the Experience team with Personalization Product & Engineering teams.

Skills

Digital experience
Cross-functional collaboration
Data-driven mindset
Experimentation
Stakeholder communication
Presentation skills
PowerPoint proficiency

Education

Bachelor's degree or equivalent

Tools

Personalization tools

Job description

Sony Interactive Entertainment is hiring an Experience Strategy Manager in San Mateo, CA (Hybrid). You will lead the personalization strategy for PlayStation Plus on console and app, and own lifecycle experiences to grow engagement and subscriptions.

Join a cross-functional team that partners with Product & Engineering to test, learn, and deploy new personalization features across the PlayStation ecosystem. You will mentor lifecycle journeys and drive optimization across customer touchpoints.

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