Events Marketing Manager

Elliptic; New York (NY); Hybrid; USD 75,000 - 95,000; Full time

Benefits offered by this job

Hybrid working options

$500 remote working budget

$1,000 Learning & Development budget

25 days of annual leave

Fully-paid parental leave

Competitive salary with share options

Private health insurance

$100 worth of crypto

Job summary

A leading blockchain analytics firm in New York is seeking an experienced Events Marketing Manager to oversee all aspects of event management and contribute to impactful marketing campaigns. This role involves collaborating with various teams, managing budgets, and enhancing the brand experience through engaging events. The ideal candidate will possess strong event marketing skills, a creative mindset, and knowledge of B2B marketing strategies. The firm offers competitive benefits, including hybrid working options and a generous annual leave policy.

Qualifications

• Experience in managing high-performing virtual and in-person events.
• Ability to write engaging marketing content across channels.
• Understanding of B2B buyer journey and behaviors.

Responsibilities

• Manage all aspects of event planning and logistics.
• Collaborate with internal stakeholders to execute events.
• Track and report on event marketing impact.

Skills

Creativity in marketing

Event management

B2B marketing knowledge

Proactive teamwork

Marketing copywriting

Marketing automation

Tools

Hubspot

Zoom

Job description

Join to apply for the Events Marketing Manager role at Elliptic

Description

Are you a results-driven marketer with a passion for crafting exceptional event experiences and impactful campaigns? If so, we encourage you to explore the opportunity to join our marketing team as a dedicated Events Manager.

Department and Location

Marketing

New York, NY

The Impact You Will Have

As the Events Marketing Manager at Elliptic, your primary responsibility will be to execute and enhance marketing campaigns tailored towards driving engagement across our enterprise target accounts and small to medium accounts. You will play the central role in creating, managing and driving return across Elliptic-led events, trade shows, conference sponsorships, webinars, and speaking opportunities. Reporting directly to the Marketing Director, Brand, Campaigns and Creative, you will be a pivotal part of our demand generation and creative team.

Key Responsibilities

• Take charge of all aspects of event management, from researching and planning to project management and logistics, including shipping, printing, and promotion.
• Work closely with the Marketing Director, internal stakeholders, and agencies to develop and execute high performing virtual and in-person events, aligned with flagship brand and lead generation campaigns.
• Manage event marketing budgets effectively, ensuring resources are allocated efficiently and delivering a strong return on investment.
• Keep a pulse on industry events, submit our speakers for new panels, and brainstorm innovative ways to create impactful Elliptic experiences.
• Partner with internal and external teams to craft compelling social media content, and build employee advocacy.
• Collaborate with the design lead to develop creative assets that maintain brand consistency and resonate with audiences at each stage of the customer journey.
• Own understanding of our target accounts and segments, ensuring campaigns and event promotion are tailored effectively, and monitor impact through comprehensive reporting.
• Utilize internal communication channels to develop comprehensive campaign toolkits and event briefings for sales and customer success teams, fostering anticipation and engagement around campaign launches and key events.

Skills, Knowledge & Expertise

You will be a great fit here if you

• You love to blend creativity with strategic marketing to drive memorable event experiences and elevate our brand presence.
• Enjoy embracing a proactive, team-oriented mindset to foster collaboration and enhance event strategies.
• Stay abreast of marketing trends, seeking new ways to enhance your skills and elevate our event marketing initiatives.
• Want to be on the forefront of blockchain analytics and play a key role in getting our compliance capabilities in the hands of the right customers.

Our Ideal Candidate Has

• Experience working cross-functionally to deliver a variety of high-performing virtual and in-person events, from planning to execution and measurement
• The ability to write engaging and effective marketing copy across a range of channels, including email, social media and website
• A strong understanding of the B2B buyer journey and buying behaviors
• Marketing automation experience, preferably Hubspot
• Experience of other marketing tools and technology, including Zoom
• Uses AI to drive better/ quicker/ more performant event outcomes

Bonus points for

• Experience in paid and organic social media, particularly LinkedIn
• Previous experience or knowledge of B2B government marketing

Job Benefits

• How we work
  • Hybrid working and the option to work from almost anywhere for up to 90 days per year
  • $500 remote working budget to set up your home office space
• Learning & Development
  • $1,000 annual Learning & Development budget to use on anything (agreed with your manager) that contributes to your growth and development
• Vacation / Leave
  • Holidays: 25 days of annual leave + public holidays (federal holidays observed in the US)
  • An extra day off for your birthday
  • Enhanced parental leave: we provide eligible employees, regardless of gender or whether they become a parent by birth or adoption, 16 weeks fully-paid leave
• Benefits
  • Competitive salary, along with share options
  • Private health insurance and access to Spill Mental Health Support
  • Work pension scheme (401k)
  • $100 worth of crypto for you!