Events & Field Marketing Specialist

OMEGA, Inc.

Northern (KY)

Hybrid

USD 75,000 - 85,000

Full time

3 days ago
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Job summary

Malvern Panalytical in Massachusetts is seeking an Events & Field Marketing Specialist to drive marketing success across the AMEC region. You will plan and deliver impactful events, campaigns, and demand-generation programs that contribute to pipeline growth and brand awareness.

You will collaborate with regional sales teams and global marketing colleagues to execute engaging customer experiences and measure performance.

Qualifications

  • Experience executing B2B marketing campaigns, events, and lead-generation activities.
  • Ability to plan and deliver trade shows, customer events, and partner programs.
  • Strong understanding of demand generation, pipeline development, and campaign performance tracking.
  • Excellent organizational and project management skills with multiple priorities.

Responsibilities

  • Plan and deliver events and campaigns that drive pipeline growth and brand awareness.
  • Partner with regional sales teams and global marketing colleagues to execute customer experiences.
  • Measure performance and optimize campaigns using data and analytics.
  • Travel up to 40% to support regional events and initiatives.

Skills

B2B marketing
Event planning
Lead generation
Campaign analytics
CRM & automation
Cross-functional collaboration
Data-driven marketing

Education

Bachelor's degree in Marketing/Communications/Business

Tools

Salesforce
Pardot

Job description

Events & Field Marketing Specialist page is loaded## Events & Field Marketing Specialistremote type: Hybrid Workinglocations: USA\\_Home Working, MAtime type: Full timeposted on: Posted Yesterdayjob requisition id: 19092## **Events & Field Marketing Specialist****Location:** Massachusetts, MA (Remote)**Compensation:** $75,000 - $85,000 + Bonus##### **About the role**As an Events & Field Marketing Specialist, you will play a key role in driving marketing success across the AMEC region. You'll work as part of the Regional Field Marketing team to plan and deliver impactful events, campaigns, and demand-generation programs that contribute directly to pipeline growth and brand awareness.This is a fast-paced, highly collaborative role where you'll partner with regional sales teams and global marketing colleagues to execute engaging customer experiences, measure performance, and continuously improve campaign effectiveness. If you enjoy bringing ideas to life through events and data-driven marketing, and thrive working across teams, this is a great opportunity to make a real impact.This role requires up to **40% travel** to support regional events and initiatives.## **What you will bring to the role*** You have experience executing B2B marketing campaigns, events, and lead-generation activities.* You are confident planning and delivering trade shows, customer events, and partner programs.* You understand demand generation, pipeline development, and campaign performance tracking.* You have strong organizational and project management skills with the ability to manage multiple priorities.* You communicate effectively and collaborate well with cross-functional and global teams.* You are comfortable using marketing tools such as CRM and automation platforms.* You bring an analytical mindset and use data to measure and improve marketing performance.* You are detail-oriented and committed to delivering high-quality work in a fast-paced environment.## **Nice to have*** Bachelor's degree in Marketing, Communications, Business, or a related field.* 5+ years of B2B marketing experience.* Experience supporting events, campaigns, and lead-generation activities.* Knowledge of Salesforce and marketing automation systems such as Pardot.**Why you should join Malvern Panalytical*** Make a direct impact on business growth through high-visibility marketing initiatives.* Collaborate with talented colleagues across regional sales and global marketing teams.* Develop your career within a global organization that values innovation, collaboration, and continuous learning.* Contribute to meaningful work that helps customers solve complex scientific and industrial challenges.* Enjoy a flexible remote working environment while supporting engaging customer and industry events.#LI-DB1We provide market-leading, material characterization technologies for the world's most innovative companies, academic institutions, and government laboratories in the analytics of advanced materials.We support our customers through their biggest challenges, from developing lifesaving vaccines to sustainable fuels. We wake up every day to delight our customers through innovation, high-quality solutions and workflows, and excellence in customer satisfaction.We are a recognized leader for quality and insights in material characterization; winning customers with performance and keeping them with service. With more than 2,000 employees operating in over 20 countries across the world, and R&D sites in North America, Europe and Asia.We are part of Spectris, a company which combines precision with purpose to equip customers to solve some of their greatest challenges to make the world cleaner, healthier and more productive. In 2025, Spectris acquired Micromeritics as part of Malvern Panalytical.We provide market-leading, material characterization technologies for the world's most innovative companies, academic institutions, and government laboratories in the analytics of advanced materials.We support our customers through their biggest challenges, from developing lifesaving vaccines to sustainable fuels. We wake up every day to delight our customers through innovation, high-quality solutions and workflows, and excellence in customer satisfaction.We are a recognized leader for quality and insights in material characterization; winning customers with performance and keeping them with service. With more than 2,000 employees operating in over 20 countries across the world, and R&D sites in North America, Europe and Asia.We are part of Spectris, a company which combines precision with purpose to equip customers to solve some of their greatest challenges to make the world cleaner, healthier and more productive. In 2025, Spectris acquired Micromeritics as part of Malvern Panalytical.
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