Events & Creator Partnerships Manager

Pixi Inc.; Los Angeles (CA); On-site; USD 90,000 - 130,000; Full time

Job summary

Pixi Inc. – Los Angeles, CA is seeking a strategic Events & Creator Partnerships Manager to lead the planning and execution of brand events, oversee creator commerce platforms including TikTok Shop and ShopMy, and manage influencer gifting.

Reporting to the CMO, you will collaborate with brand, content and digital teams to drive engagement, earned media and commercial results through cross-functional partnerships and a hands-on approach.

Qualifications

• Experience in events, influencer marketing or digital/social commerce within beauty or lifestyle.
• Strong project management and communication skills.
• Ability to manage complex events and creator partnerships.
• Familiarity with TikTok Shop, ShopMy and influencer-first marketing.
• Bachelor’s degree or equivalent in a related field.

Responsibilities

• Event Strategy, Execution & Support
• Collaborate with the global event team to align calendars and share best practices
• Lead planning and execution of brand events including product launches, creator gatherings and experiential activations
• Manage event calendar to maximize opportunities and visibility across teams
• Maintain event guidelines to ensure consistency across markets
• Collaborate cross-functionally to align regional activities with global priorities
• TikTok Talent Coordination
• Manage relationships with TikTok paid creators and negotiate rates and terms for paid and organic collaborations
• Source hosts for TikTok and other platforms and align content strategy
• Collaborate with Social Commerce to align product priorities and timing
• Lead or support event planning for TikTok affiliate engagement
• ShopMy Partnerships
• Manage ShopMy affiliate campaigns from talent identification to activation
• Influencer Gifting & Creator Sends
• Lead gifting initiatives including seasonal sends and product launches
• Cross-Functional Collaboration
• Partner with PR, social, brand and ecommerce teams for alignment
• Vendor & Budget Management
• Source and manage vendors, negotiate contracts and oversee budget allocation
• Campaign Reporting & Analysis
• Provide post-activation reports with outcomes, insights and recommendations
• Trend & Talent Awareness
• Stay informed on creator trends and best practices in beauty and adjacent industries
• Brand Ambassador
• Represent Pixi authentically across events and creator gifting

Skills

Event planning

Influencer marketing

Digital/social commerce

Negotiation

Project management

Communication

Strategic thinking

Cross-functional collaboration

Education

Bachelor’s degree in marketing, communications or a related field

Job description

Pixi Inc. – Los Angeles, CA (On-site)

Our Company

Pixi Beauty is one of the fastest-growing independent beauty brands with a global footprint in 60+ countries. Known for our skin-loving makeup and skincare solutions, Pixi partners with leading retailers including Target, Boots, CVS, Sephora, Nykaa and Douglas. As we continue to grow our presence in key markets and strengthen our creator partnerships, we are seeking a strategic and proactive Events & Creator Partnerships Manager to lead the development and execution of brand experiences and social commerce initiatives.

Your Role

Reporting directly to the Chief Marketing and Culture Officer, the Events & Creator Partnerships Manager will lead the planning and execution of events, oversee key creator commerce platforms including TikTok Shop and ShopMy and manage influencer product gifting. This cross-functional role will work closely with brand, content and digital teams, global event teams, as well as with external partners, to deliver high-impact moments that drive brand engagement, earned media and commercial results.

Key Responsibilities

• Event Strategy, Execution & Support
• Collaborate with the global event team to ensure calendar alignment and share best practices
• Lead the planning and execution of brand events including product launches, creator gatherings, trade events and experiential activations from concept through to
• Manage the event calendar to maximize opportunities, support launches and evergreen product heroes and ensure full visibility across teams.
• Maintain and regularly update the event guidelines manual to ensure a consistent and aligned approach across all markets.
• Collaborate cross-functionally to align regional activities with global brand priorities and
• TikTok Talent Coordination
• Manage relationships with TikTok paid creators and Negotiate rates, deliverables and terms for all paid (and organic) creator collaborations, including live shopping events.
• Source (with input from the Social Commerce Manager), brief and confirm live hosts for TikTok and other social commerce platforms such as Instagram.
• Collaborate closely with the Social Commerce Manager to align on product priorities, activation timing and creator-led content strategy.
• Lead or support event planning and execution for TikTok affiliate community engagement and creator networking.
• ShopMy Partnerships
• Manage ShopMy affiliate execution, from identifying talent to activating campaigns, managing gifting and tracking performance.
• Influencer Gifting & Creator Sends
• Lead all ad hoc and planned influencer gifting initiatives including seasonal sends, product launches and strategic sampling moments.
• Cross-Functional Collaboration
• Partner closely with PR, social, brand and ecommerce teams to align campaign messaging, amplify events and creator activity and ensure seamless execution.
• Vendor & Budget Management
• Source and manage event vendors, negotiate contracts and oversee budget allocation for maximum ROI.
• Campaign Reporting & Analysis
• Deliver a high-level event recap within 24 hours of activation, highlighting key outcomes and immediate insights.
• Provide a full performance report no later than one-week post-event, including metrics, learnings and strategic recommendations to inform future planning and execution.
• Trend & Talent Awareness
• Stay informed on creator trends, digital commerce best practices and event innovations within beauty and adjacent industries.
• Brand Ambassador
• Become a true Pixi brand ambassador, deeply knowledgeable about the brand’s history, values and product Represent the brand with passion and authenticity across all touchpoints, from creator gifting to event hosting, to excite and educate creators at every opportunity.

Qualifications

• 5+ years of experience in events, influencer marketing or digital/social commerce, preferably within beauty or lifestyle.
• Proven ability to manage complex events, creator partnerships and cross-functional
• Familiarity with TikTok Shop, ShopMy and influencer-first
• Excellent project management and communication
• Strong organizational and negotiation skills with attention to
• Ability to work both strategically and hands-on in a fast-paced
• Passion for the Pixi brand and a strong interest in social commerce and the creator
• Bachelor’s degree in marketing, Communications or a related

Join Pixi and help shape the future of brand experiences and social commerce in one of the most exciting categories in beauty.