Event Marketing Specialist

Piper Companies; Austin (TX); On-site; USD 65,000 - 95,000; Full time

Benefits offered by this job

Medical, Dental, Vision

401(k) & PTO

Job summary

Piper Companies in Austin, TX is seeking an Event Marketing Specialist to plan and execute high-visibility live and virtual events while driving integrated marketing strategies to enhance engagement, strengthen brand presence, and support talent attraction initiatives.

The role involves coordinating regional events, crafting cross-channel campaigns, and partnering with HR and branding teams to deliver impactful experiences that align with business priorities.

Qualifications

• 3+ years of experience in event marketing, event management, branding, or a related field.
• Proven success planning and executing both live and virtual events while managing multiple projects simultaneously.
• Experience leveraging marketing platforms such as social media, email marketing tools, CRM systems, and project management software.
• Strong analytical skills with the ability to interpret marketing data, measure ROI, and optimize campaign performance.
• Excellent communication, collaboration, and stakeholder management skills in a fast-paced, cross-functional environment.

Responsibilities

• Plan and execute regional live and virtual events while ensuring alignment with global business priorities and brand standards.
• Develop and implement event marketing campaigns across digital and traditional channels to increase visibility, engagement, and attendance.
• Partner with HR, recruitment, branding, and business stakeholders to create impactful event experiences and drive strategic objectives.
• Manage project plans, timelines, budgets, and communications to ensure successful event delivery and stakeholder alignment.
• Analyze event and marketing performance metrics, providing insights and recommendations to optimize future initiatives.

Skills

Event marketing

Project management

Analytics

Stakeholder management

CRM systems

Social media

Email marketing tools

Tools

CRM systems

Marketing platforms

Project management software

Social media

Job description

Piper Companies is seeking an Event Marketing Specialist in Austin TX to join a leading technology organization focused on creating impactful employee, community, and brand experiences on a global scale. The Event Marketing Specialist will be responsible for planning and executing high-visibility live and virtual events while driving integrated marketing strategies that enhance engagement, strengthen brand presence, and support talent attraction initiatives.

Responsibilities of the Event Marketing Specialist:

• Plan and execute regional live and virtual events while ensuring alignment with global business priorities and brand standards.
• Develop and implement event marketing campaigns across digital and traditional channels to increase visibility, engagement, and attendance.
• Partner with HR, recruitment, branding, and business stakeholders to create impactful event experiences and drive strategic objectives.
• Manage project plans, timelines, budgets, and communications to ensure successful event delivery and stakeholder alignment.
• Analyze event and marketing performance metrics, providing insights and recommendations to optimize future initiatives.

Qualifications of the Event Marketing Specialist:

• 3+ years of experience in event marketing, event management, branding, or a related field.
• Proven success planning and executing both live and virtual events while managing multiple projects simultaneously.
• Experience leveraging marketing platforms such as social media, email marketing tools, CRM systems, and project management software.
• Strong analytical skills with the ability to interpret marketing data, measure ROI, and optimize campaign performance.
• Excellent communication, collaboration, and stakeholder management skills in a fast-paced, cross-functional environment.

Compensation for the Event Marketing Specialist includes:

• Salary range: $65,000 - $95,000 annually
• Comprehensive benefits package including medical, dental, vision, 401(k), PTO, and holiday

This job opens for applications on 09/01/2026. Applications for this job will be accepted for at least 30 days from the posting date.

Keywords: Event Marketing Specialist, Event Marketing, Event Management, Branding, Marketing Campaigns, Audience Engagement, Live Events, Virtual Events, Employer Branding, Talent Attraction, Stakeholder Management, Marketing Analytics, Community Engagement, Project Management