Event Marketing Lead, B2B Trade Shows & Live Demos

Geek+; Suwanee (GA); On-site; USD 85,000 - 120,000; Full time

Job summary

Geek+ seeks a Marketing Events Manager to own the North America event program end to end. You will plan the annual calendar, manage multiple trade shows (13–16 owned, 10–15 partner events), and deliver ~10 regional events using a repeatable playbook.

You will collaborate with sales, product, and finance to align on budgets, targets, and post-event follow-up, while traveling 30–40% to ensure successful on-site execution.

Qualifications

• 5–7 years in event marketing, trade show operations, or field marketing.
• Experience owning a high-volume event calendar (30+ events yearly).
• Demonstrated budget ownership, forecasting, tracking, and reconciliation.
• Strong project management, able to manage overlapping timelines.
• Comfort with hands-on onsite execution, long show days, light lifting.
• Excellent written and verbal English communication.
• Travel approximately 30–40%.

Responsibilities

• Own the annual North America event calendar and investment strategy.
• Manage the event budget, forecast spend, process POs/invoices, reconcile with finance.
• Define success metrics by event type and report results to leadership.

Skills

Event marketing

Trade show operations

Field marketing

Budget ownership

Project management

Onsite execution

English communication

Travel willingness

Education

Bachelor's degree

Tools

Salesforce

HubSpot

Marketo

Cvent

Job description

Geek+ seeks a Marketing Events Manager to own the North America event program end to end. You will plan the annual calendar, manage multiple trade shows (13–16 owned, 10–15 partner events), and deliver ~10 regional events using a repeatable playbook.

You will collaborate with sales, product, and finance to align on budgets, targets, and post-event follow-up, while traveling 30–40% to ensure successful on-site execution.