Event Marketer, EMEA

Expo; United States; Remote; USD 90,000 - 140,000; Full time

Benefits offered by this job

Compensation: Competitive salary + 401

Equity package

Equipment budget: $6,000

Flexible schedule

Flexible PTO

Parental leave

Continuous learning budget

Community & Growth opportunities

Job summary

Expo, Inc is seeking a seasoned field marketing leader to own Expo’s EMEA presence end-to-end, from event selection and budgeting to on-site execution.

You will partner with the US field team and sales, running anchor conferences, community meetups, and hands-on workshops while tying every activity to pipeline in HubSpot.

Qualifications

• 3+ years running field or event marketing for a developer tools, cloud, or B2B software company.
• Experience running events in several European countries, with cross-border logistics.
• Comfort with developer audiences and GDPR knowledge.

Responsibilities

• Own the EMEA conference calendar and budgets.
• Plan and execute Expo's presence at major events and coordinate logistics.
• Host community meetups and hands-on workshops.
• Tie events to pipeline and manage lead capture and follow-up.
• Manage vendors, contracts, and spend with transparent ROI.

Skills

EMEA event marketing

Budget management

Vendor coordination

CRM (HubSpot)

GDPR knowledge

English fluency

Job description

Expo already shows up across Europe. In 2026 that has meant React Native London meetups, a London customer dinner, App.js Conf in Kraków (Software Mansion organizes it and Expo is its main partner), React Summit in Amsterdam, WeAreDevelopers in Berlin, Agent Conf in Warsaw, React Native Connection in Paris, meetups in Prague, Brno, and Helsinki, and next.app devCon in Berlin. Today that program is run by a small US-based team.

This role puts an owner in the region. You will own Expo's field presence in EMEA end to end, from deciding which events are worth our time to the follow-up that turns a booth conversation into a pipeline opportunity in HubSpot. You will work closely with Samantha, who leads field marketing in the US, and with our sales team, and you will report to Dan Kelly, Head of Marketing.

• Own the EMEA calendar. Evaluate, budget, and prioritize conferences, sponsorships, and speaking slots across the region in our Events Schedule, and make the call on what we skip.
• Run anchor conferences. Plan and deliver Expo's presence at events like App.js Conf (Kraków), next.app devCon (Berlin), React Summit (Amsterdam), React Advanced (London), and React Day Berlin: sponsorship terms, booth, speaker logistics, side events, and on-site execution.
• Host our own formats. Community meetups, hackathons, hands-on EAS workshops, and customer and prospect dinners planned with sales.
• Grow the community meetup program in Europe. Support organizers such as React Native London and React Brno, and partner-hosted meetups, through Meetup in a Box (our program for merch, banners, and food budgets for community organizers).
• Handle partner and sponsor logistics. Co-host events with ecosystem partners such as Software Mansion, Callstack, Sentry, and RevenueCat, and manage contracts, deliverables, and deadlines on both sides.
• Tie every event to pipeline. Build target account lists with sales before each event, capture leads cleanly and with proper consent, get them into HubSpot within days, run follow-up, and report sourced and influenced pipeline.
• Own vendors and budget. Source and manage local vendors for booths, print, merch, venues, and catering (international merch runs through local vendors, so lead times matter), track spend against results, and keep costs honest.
• Work across the team. Book Expo engineers and DevRel for talks and workshops, give the content team material worth publishing, and keep one global field playbook with Samantha.
• 3+ years running field or event marketing for a developer tools, cloud, or B2B software company, with end-to-end ownership from planning through follow-up.
• A track record of running events in several European countries: venues, local vendors, cross-border shipping, and invoicing.
• Experience tying events to pipeline in a CRM with sales. HubSpot is a plus.
• Budget ownership and vendor negotiation. You can show what you spent and what it returned.
• Comfort with developer audiences. You can brief a technical speaker and tell a good workshop from a sales pitch.
• Working knowledge of GDPR and consent for event lead capture.
• The judgment and self-direction to be a team of one in the region, with support from a small US team.
• Experience running hackathons or hands-on technical workshops.
• One or more additional European languages.
• Experience with Luma, Meetup.com, or Partiful for community events.
• Account-based programs for enterprise accounts.
• You use AI tools to take the busywork out of event operations (lists, invites, follow-up).
• Small team, real ownership. Everyone at Expo works on something important because the team is small and does a lot. The go-to-market team is small and fast, and you will own your work end to end.
• Everyone is a builder. We expect you to use AI tools (Claude Code, Codex, or similar) to speed up your own work and the team's, including wiring up APIs and small workflows yourself.
• Our values: build developer trust, ship and improve, flexible primitives, and make it work.
• Our GTM principles: land with the developer and expand with the executive, master the product and champion the customer, let feedback drive strategy, nail the fundamentals, and treat every touchpoint (docs, decks, posts) as a chance to earn trust.
• Reach. Millions of people use apps made with Expo every day, and when we improve Expo, hundreds of thousands of developers benefit.
• Remote-friendly and flexible. We are a distributed team that works mostly during North American hours. We care about outcomes, not 9-to-5 hours.
• For this role: you will be the main Expo marketer in EMEA time zones, with travel around the region.

Expo is agentic mobile infrastructure for building, shipping, and running native apps for iOS, Android, and the web. Millions of developers and AI agents use Expo’s open-source framework and cloud services to go from idea to production, with tools to build, submit to the app stores, ship over-the-air updates, and monitor performance and crashes at scale. Founded in 2015, Expo is on a mission to make great software development accessible to everyone.

We offer competitive compensation and a supportive environment to help you do your best work:

• Compensation: Competitive salary + equity package.
• Retirement: 401(k) plan with company matching - U.S. only.
• Equipment budget: $6,000 to set up your ideal work setup (laptop, monitor, etc.).
• Flexible schedule: We care about outcomes, not 9-to-5 hours. Adjust your work schedule to when you’re most productive.
• Flexible PTO: Take the time you need - employees average about 17 days off per year (in addition to regional holidays).
• Parental leave: 12-week fully paid parental leave for all new parents.
• Continuous learning: Annual budget for courses, books, or training to invest in your professional development.
• Community & Growth: Opportunities to speak at conferences, represent Expo at industry events, and attend regional meetups with the team.

Expo is a distributed team that works mostly during North American hours. We are hiring across the United States. In a small number of cases, we may hire people in other countries who are able to work on a Pacific-time-zone schedule.

You'll learn about our team and we'll learn about you to see where you'd fit in. We'll also discuss your experience and what you're looking for in your next role.

Interview with the team

You'll meet with a few members of the team to discuss your experience, technical skills, and how you'd approach the role. Typically this is done over four 45m video calls that occur over a few days.

Once we've decided to move forward, we'll make you an offer. We'll discuss the details of the offer and answer any questions you have.