Entry-Level Marketing Manager: Brand Growth & Lead Gen

SoftWash Systems; St. Charles (IL); On-site; USD 25,000 - 35,000; Full time

Job summary

Maverick SoftWash in St. Louis, MO is seeking an entry-level Marketing Manager to develop and execute marketing strategies that boost brand visibility, generate leads, and drive growth.

You will manage digital marketing channels, content creation, and social media, including short and long-form videos. Collaborate across teams to produce marketing collateral, plan multi-channel campaigns, analyze performance, and optimize spend.

Qualifications

• Bachelor's degree in Marketing, Business Administration, or a related field (or equivalent experience).
• Proven experience in developing and executing successful marketing strategies.
• Strong knowledge of digital marketing channels, techniques, and tools.
• Proficiency in photography and videography to create engaging short and long-form videos for social media platforms like TikTok, Reels, YouTube shorts, etc.
• Excellent communication, writing, and interpersonal skills.
• Proficiency in marketing analytics and reporting tools.
• Ability to work independently and collaboratively in a fast-paced environment.
• Detail-oriented with strong organizational and project management skills.
• A passion for staying updated with the latest marketing trends and industry developments.

Responsibilities

• Develop and implement comprehensive marketing plans to increase brand awareness, customer acquisition, and market penetration.
• Conduct market research and competitor analysis to identify trends, opportunities, and potential target segments.
• Manage all aspects of digital marketing, including website optimization, content creation, SEO/SEM, social media management, email marketing, and online advertising campaigns.
• Create, curate, and oversee engaging visual content, leveraging photography and videography skills to produce short and long-form videos for social media platforms like TikTok, Reels, YouTube shorts, etc.
• Collaborate with internal teams to create captivating marketing collateral, including brochures, flyers, presentations, and promotional materials.
• Plan and execute targeted advertising and promotional campaigns through various channels, such as print, radio, television, and digital platforms.
• Monitor and analyze marketing campaign performance, using metrics and data to make data-driven decisions and optimize marketing efforts.
• Develop and maintain strong relationships with industry partners, vendors, and media outlets to leverage strategic partnerships and maximize brand exposure.
• Oversee the company's online presence, including website updates, online directories, customer reviews, and online reputation management.
• Stay updated with industry trends, emerging technologies, and marketing best practices to identify new opportunities for growth and innovation.
• Manage the marketing budget effectively, ensuring optimal allocation of resources and tracking expenses.

Skills

Digital marketing

Photography

Videography

Content creation

Analytics & reporting

Communication

Project management

Education

Bachelor's degree in Marketing/Business Admin or related field

Job description

Maverick SoftWash in St. Louis, MO is seeking an entry-level Marketing Manager to develop and execute marketing strategies that boost brand visibility, generate leads, and drive growth.

You will manage digital marketing channels, content creation, and social media, including short and long-form videos. Collaborate across teams to produce marketing collateral, plan multi-channel campaigns, analyze performance, and optimize spend.