Job Details
Job Location: SAINT LOUIS, MO 63103
Position Type: Full Time
Education Level: None
Salary Range: $50,000.00 Salary/year
Travel Percentage: None
Job Shift: Day
Job Category: Marketing
COMPANY OVERVIEW:
Mission
We create thoughtfully designed spaces that promote health, happiness, and productivity.
Vision
Growing Green is building partnerships with our community to enrich lives with creative biophilic solutions. We nurture strong client and team member relationships that enable us to connect people with nature. Our investment in education drives innovation that delivers value to our clients. We bring the WOW!
Values
- INTEGRITY: We do the right thing, even when no one is watching. We are honest, reliable, and follow through on our commitments to our clients and our team.
- RESPECTFUL: We treat everyone with kindness, professionalism, and fairness, fostering a positive work environment.
- ACCOUNTABLE: We take ownership of our actions, follow through on our responsibilities, and hold ourselves to high standards of performance and reliability.
- CLIENT CENTRIC: We put our clients first by understanding their needs, delivering exceptional service, and creating lasting relationships built on trust.
- TEAM ORIENTED: We work collaboratively, are problem solvers, and we hustle in everything we do, creating wins for our clients AND our team.
POSITION SUMMARY:
The Marketing Specialist represents the Growing Green brand and generates leads, building credibility in both cold and existing markets. This role works as part of the sales team, attending events, creating content, and contributing to the overall sales strategy, with a constant focus on consistent brand messaging that keeps everything we say aligned and drives revenue.
This is a one-person marketing department with a lot of room to build. If you like owning the whole picture, from the social post to the trade show booth to the report that says what worked, this is a great fit.
ESSENTIAL RESPONSIBILITIES:
- Own the social media calendar across LinkedIn, Facebook, and Instagram, balancing educational content, brand storytelling, service features, and community work
- Create content from the field: install photography, video, seasonal and holiday displays, and team stories
- Keep website service pages current and drive traffic to them with every post
- Capture every website inquiry, log it in BOSS, acknowledge the sender, and route it to Business Development the same day
- Maintain marketing lists of clients, prospects, architects, designers, and industry partners, including the annual scrub before the calendar mails
- Produce the annual calendar, holiday client gifts, birthday eCards, and direct mail on schedule
- Build and maintain the shared sales tool library: lookbooks, one-pagers, brochures, and custom pieces on request
- Manage brand assets including employee headshots, tech cards, email signatures, and business cards, and protect the brand voice
- Plan and run showroom events, pop-up events, Lunch & Learns with architecture and design firms, and trade shows, including certificates
- Manage uniform procurement, promotional items, print, and outside vendors
- Deliver a monthly report on social and website performance and the leads each channel produced
- Work with CRM and our cross-functional teams
- Proactively learn plants, be innovative and creative with design
- Bring solutions to challenges
- After-hours events and networking
QUALIFICATIONS:
- Marketing knowledge and experience, specifically social media and outbound communication
- Experience owning a marketing calendar and tracking leads in a CRM
- Strong writing, presentation, and communication skills
- Comfortable with design tools (Canva or Adobe), email marketing platforms, Meta Business Suite, LinkedIn, and Google Analytics
- Need to have an eye for design
- Motivated self-starter who brings a proposed solution along with the problem
- Above average attention to detail and organization
- Good judgment in allocating time and budget
- Must be open to learning new things, including our industry software
- Positive winning attitude
- College degree preferred (but not required)
- Photography, video, or event management experience preferred