Enrollment Marketing Lead — Engineering College

Lamar University; Beaumont (TX); On-site; USD 45,000 - 60,000; Full time

Job summary

Lamar University in Beaumont, TX seeks an Enrollment Marketing Coordinator for the College of Engineering. You will lead undergraduate recruitment and marketing campaigns, build partnerships with high schools, colleges, and local businesses, and coordinate open houses and off-campus recruitment visits to attract top students.

You will manage branding, social media presence, and Slate-based outreach, while collaborating with Admissions, Enrollment Management, and Welcome Center to hit enrollment

Qualifications

• Bachelor’s degree required in marketing, communications, business, or related field.
• 2 years of experience in academic services, student support services, or related area.
• Experience managing projects and meeting deadlines.

Responsibilities

• Lead recruiting and marketing activities for the College of Engineering.
• Build partnerships with community organizations, high schools, 2-year colleges, tech centers, and businesses.
• Collaborate on design of college-prep programs and organize recruitment visits.
• Manage college websites with accessibility and SEO focus; provide training and support.

Skills

Strong communication

Project management

Team player

Time management

Creative thinking

Education

Bachelor's degree in marketing, communications, business, or related field

Tools

Slate CRM

Web CMS

Adobe Creative Suite

MS Office Suite

Outlook

Zoom

Microsoft Teams

PowerPoint

Excel

Job description

Lamar University in Beaumont, TX seeks an Enrollment Marketing Coordinator for the College of Engineering. You will lead undergraduate recruitment and marketing campaigns, build partnerships with high schools, colleges, and local businesses, and coordinate open houses and off-campus recruitment visits to attract top students.

You will manage branding, social media presence, and Slate-based outreach, while collaborating with Admissions, Enrollment Management, and Welcome Center to hit enrollment