Enrollment Growth & Strategic Communications Leader

John Carroll University; University Heights (OH); Sur place; USD 80 000 - 92 000; Plein temps

Avantages offerts par ce poste

Health and dental insurance

Paid vacation

Personal time off

Holidays

Life insurance

Tuition remission

403(b) retirement plan

Résumé du poste

John Carroll University seeks an Executive Director of Strategic Communications & Content to lead the Integrated Marketing and Communications team. This role directs PR, content strategy, and the earned media program while aligning with enrollment growth goals.

You will manage a five-person content and design group, develop annual plans, and shape editorial standards across university channels while leveraging AI in content workflows within ethical guardrails.

Qualifications

• Bachelor’s degree in communications or related field is required.
• Ten or more years in PR/communications or marketing, with staff supervision.
• Proven success in multi-year strategic plans tied to enrollment/goals.
• Strong media relationships and national story placements.
• Experience leading content teams across writing, video, design, and social.

Responsabilités

• Develop multi-year strategic communications and KPIs tied to enrollment goals.
• Oversee brand, news, and storytelling across channels with editorial standards.
• Provide media training and counsel for faculty for appearances.
• Direct local, regional, and national media relations and placements.
• Lead editorial for news, web stories, and university magazine; manage a team.

Connaissances

Strategic communications

Crisis communications

Leadership of content teams

Editorial writing/editing

Media relations

Project management

Data-driven decision making

Formation

Bachelor’s degree in communications/public relations/journalism/marketing or related field

Outils

Web content management systems

Social media analytics

Media monitoring tools

Description du poste

John Carroll University seeks an Executive Director of Strategic Communications & Content to lead the Integrated Marketing and Communications team. This role directs PR, content strategy, and the earned media program while aligning with enrollment growth goals.

You will manage a five-person content and design group, develop annual plans, and shape editorial standards across university channels while leveraging AI in content workflows within ethical guardrails.