Enrollment-Driven AEO/SEO Web Content Writer

Saint-Joseph; Philadelphia (Philadelphia County); On-site; USD 55,000 - 60,000; Full time

Job summary

Saint Joseph's University seeks an AEO/SEO Writer to plan, edit and publish optimized content across sju.edu, newsroom, and landing pages. You will translate data into actionable insights to improve enrollment, engagement and brand positioning.

As a strong writer and project manager, you will collaborate with subject matter experts, ensure consistency, and drive web standards while leveraging analytics to refine content strategy.

Qualifications

• Bachelor's degree in writing, journalism, CS, web design or related field.
• At least 1 year of content development and editing experience.
• Experience with Drupal CMS.
• Knowledge of AP style and SEO best practices.
• Exceptional writing and editing with adaptable voice.

Responsibilities

• Write, edit and curate AEO-aligned content across the university's digital footprint.
• Own updates for the homepage and newsroom to boost reputation and enrollment.
• Collaborate with senior leadership to maintain web standards and usability.
• Apply SEO/GEO best practices and conduct keyword research and content gap analyses.
• Coordinate assets and manage a bi-annual web content update calendar.

Skills

AEO/SEO content strategy

Strong writing

Editing

Project management

AP style

Cross-functional collaboration

SEO best practices

Education

Bachelor's degree in writing or related field

Tools

Drupal CMS

Google Analytics

Adobe Workfront

Adobe Creative Suite

Anthology/Encompass

Slate CRM

Job description

Saint Joseph's University seeks an AEO/SEO Writer to plan, edit and publish optimized content across sju.edu, newsroom, and landing pages. You will translate data into actionable insights to improve enrollment, engagement and brand positioning.

As a strong writer and project manager, you will collaborate with subject matter experts, ensure consistency, and drive web standards while leveraging analytics to refine content strategy.