Engineering Manager, AI Marketing Solutions

Hubspot; Northern (KY); Hybrid; USD 220,000 - 351,000; Full time

Benefits offered by this job

Remote-friendly

Equity plan eligibility

Job summary

HubSpot is seeking an Engineering Manager for the AI Marketing Solutions (AIMS) team within Marketing Technology. You will lead a small group of AI Engineers, set technical direction, and partner with Marketing and Engineering leaders to turn AI ideas into scalable production systems.

This role blends people leadership, technical strategy, and business impact, with a strong focus on delivering measurable outcomes while fostering a culture of learning and experimentation.

Qualifications

• 3+ years of experience directly managing engineering or AI teams.
• Strong AI/ML foundation with LLMs, APIs, and modern AI architectures.
• Ability to translate technical work into business outcomes.
• Excellent communication for executive and non-technical audiences.
• Proven track record delivering multiple initiatives.
• Collaborative, growth-oriented mindset with curiosity about AI tech.

Responsibilities

• Lead and develop a team of AI Engineers building AI-powered solutions that transform marketing workflows and improve business outcomes.
• Help define and execute HubSpot's AI strategy for Marketing, partnering with senior leaders to identify, prioritize, and deliver high-impact initiatives aligned with company goals.
• Oversee the end-to-end delivery of AI solutions—from ideation and experimentation through technical design, implementation, adoption, and impact measurement.
• Coach engineers in modern AI technologies and engineering practices, including LLMs, agentic systems, RAG, API integrations, and AI application architecture.
• Build scalable frameworks and engineering standards for rapid prototyping, responsible deployment, and long-term maintainability of AI solutions.
• Partner across Marketing, Product, Data, and Go-to-Market teams while translating complex technical concepts into clear business outcomes for executive and cross-functional stakeholders.
• Foster a culture of innovation, experimentation, continuous learning, and operational excellence.

Skills

Engineering leadership

AI/ML expertise

Communication skills

Cross-functional collaboration

Tools

APIs

LLMs

RAG

Job description

Emerging Talent North America Roles

All Open Positions

However you identify or whatever your path here, please apply if you see a position that makes your heart skip a beat. Come join us and help us build a global company where we're all proud to belong.

Engineering Manager, AI Marketing Solutions

Marketing

Remote - USA

Our Mission & Team

Our mission at HubSpot is to help millions of organizations grow better. Our Marketing organization plays a critical role in delivering on that mission, and we believe AI will fundamentally transform how we attract, engage, and delight customers.

The AIMS (AI Marketing Solutions) team within Marketing Technology accelerates that vision by building AI-powered tools, agents, and workflows that enable smarter, more effective marketing across HubSpot. We're looking for an experienced engineering leader to guide the team's strategy, execution, and growth.

Role Summary

As an Engineering Manager for AIMS, you'll lead a team of AI Engineers responsible for identifying high-impact opportunities, developing scalable AI solutions, and bringing them into production. You'll set technical direction, partner closely with Marketing and Engineering leaders to prioritize investments, and create an environment where experimentation leads to measurable business outcomes.

This role combines people leadership, technical strategy, and cross-functional influence. Success requires balancing long-term AI vision with pragmatic execution to deliver reliable, scalable solutions that drive adoption across the Marketing organization.

What You’ll Do

• Lead and develop a team of 4–6 AI Engineers building AI-powered solutions that transform marketing workflows and improve business outcomes.
• Help define and execute HubSpot's AI strategy for Marketing, partnering with senior leaders to identify, prioritize, and deliver high-impact initiatives aligned with company goals.
• Oversee the end-to-end delivery of AI solutions—from ideation and experimentation through technical design, implementation, adoption, and impact measurement.
• Coach engineers in modern AI technologies and engineering practices, including LLMs, agentic systems, RAG, API integrations, and AI application architecture.
• Build scalable frameworks and engineering standards for rapid prototyping, responsible deployment, and long-term maintainability of AI solutions.
• Partner across Marketing, Product, Data, and Go-to-Market teams while translating complex technical concepts into clear business outcomes for executive and cross-functional stakeholders.
• Foster a culture of innovation, experimentation, continuous learning, and operational excellence.

What You’ll Bring

Required Qualifications:

• 3+ years of experience directly managing engineering or AI teams, including coaching, performance management, and career development in cross-functional product or marketing environments.
• Strong technical foundation in AI/ML, LLMs, APIs, automation, and modern AI architectures, with the ability to connect technical solutions to marketing and business objectives.
• Proven ability to turn ambiguous business challenges into scalable AI solutions, balancing experimentation with execution.
• Exceptional communication skills, with experience translating complex technical concepts into clear, actionable insights for executive and non-technical audiences.
• Demonstrated success prioritizing work, empowering teams, and delivering results across multiple concurrent initiatives.
• Collaborative, curious, and growth-oriented, with a passion for emerging AI technologies and fostering a culture of continuous learning.

Nice-To-Have Qualifications

• Experience building or leading AI-powered solutions within a marketing technology ecosystem (e.g., HubSpot, Salesforce, Adobe, or similar).
• Hands-on experience with prompt engineering, agentic systems, LLM applications, or other modern generative AI technologies.
• Proven success scaling AI prototypes into production-ready products or widely adopted internal tools.
• Familiarity with HubSpot's marketing platform, automation capabilities, or data ecosystem.

Where You’ll Work

At HubSpot, we believe great work happens when people have the flexibility to do their best work. This @home role gives you the opportunity to collaborate remotely while staying deeply connected to your teammates and the business.

Our Flex approach empowers HubSpotters to choose the work style that fits them best, while prioritizing outcomes, collaboration, and connection over where work gets done. With intentional programs, modern collaboration tools, and a culture built on trust, we support HubSpotters in doing their best work from @home, @office or @flex wherever they thrive.

Pay & Benefits

The cash compensation below includes base salary, on-target commission for employees in eligible roles, and annual bonus targets under HubSpot’s bonus plan for eligible roles. In addition to cash compensation, some roles are eligible to participate in HubSpot’s equity plan to receive restricted stock units (RSUs). Some roles may also be eligible for overtime pay. Individual compensation packages are tailored to your skills, experience, qualifications, and other job-related reasons.

This resource will help guide how we recommend thinking about the range you see. Learn more about HubSpot’s compensation philosophy .

Benefits are also an important piece of your total compensation package. Explore the benefits and perks HubSpot offers to help employees grow better.

At HubSpot, fair compensation practices aren't just about checking off the box for legal compliance. It’s about living out our value of transparency with our employees, candidates, and community.

Annual Cash Compensation Range: $219,650 — $351,440 USD

We know the confidence gap and impostor syndrome can get in the way of meeting spectacular candidates, so please don't hesitate to apply — we'd love to hear from you.

If you need accommodations or assistance due to a disability, please reach out to us using this form .

At HubSpot, we value both flexibility and connection. Whether you’re a Remote employee or work from the Office, we want you to start your journey here by building strong connections with your team and peers. If you are joining our Engineering team, you will be required to attend a regional HubSpot office for in-person onboarding. If you join our broader Product team, you’ll also attend other in-person events, such as your Product Group Summit and other gatherings, to continue building on those connections.

If you require an accommodation due to travel limitations or other reasons, please inform your recruiter during the hiring process. We are committed to supporting candidates who may need alternative arrangements

Massachusetts Applicants: It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

Germany Applicants: (m/f/d) - link to HubSpot's Career Diversitypagehere .

India Applicants: link to HubSpot India's equal opportunity policy here .

About HubSpot

HubSpot (NYSE: HUBS) is an AI-powered customer platform with all the software, integrations, and resources customers need to connect marketing, sales, and service. HubSpot's connected platform enables businesses to grow faster by focusing on what matters most: customers.

At HubSpot, bold is our baseline. Our employees around the globe move fast, stay customer-obsessed, and win together. Our culture is grounded in four commitments: Solve for the Customer, Be Bold, Learn Fast, Align, Adapt & Go!, and Deliver with HEART. These commitments shape how we work, lead, and grow.

We’re building a company where people can do their best work . We focus on brilliant work, not badge swipes. By combining clarity, ownership, and trust, we create space for big thinking and meaningful progress. And we know that when our employees grow, our customers do too.

Recognized globally for our award‑winning culture by Comparably, Glassdoor, Fortune, and more, HubSpot is headquartered in Cambridge, MA, with employees and offices around the world.

Explore more:

• HubSpot Careers
• Life at HubSpot on Instagram

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