Employer Branding & Digital Content Lead (Hybrid)

MARS Veterinary; Vancouver (WA); Hybrid; USD 92,000 - 116,000; Full time

Benefits offered by this job

Health insurance

Paid Time Off

Mental Health Resources

Life Insurance

Disability Insurance

Flexible Spending Accounts

Health Savings Account

Paid Parental Leave

Continuing Education Allowance

Back-Up Child and Elder Care

Family Support Resources

Fertility and Family Building Support

Digital Exercise Therapy

Voluntary Protection Benefits

Legal Plan

Identity Protection

Commuter Benefits

Three Free Optimum Wellness Plans for宠

Job summary

Banfield Pet Hospital in Vancouver, WA is seeking a Recruitment Marketing Specialist to drive localized campaigns and strengthen the employer brand across channels. You will collaborate with recruiters and agency partners to attract candidates and build an engaging career experience.

You will lead data-driven optimization of programs, manage budgets and timelines, and advance our employer value proposition to attract top talent.

Qualifications

• Bachelor’s degree in HR, Business Administration, Communications, Advertising, Marketing, Digital Design or a similar discipline is required.
• Three years Talent Acquisition, Marketing, or Digital Marketing Experience is required.
• Experience in national and localized recruitment marketing strategy (i.e. media buy, content development, programmatic advertising, tracking and reporting) is required.
• Experience with successful oversight of careers website, ATS and systems integration, building landing pages, email campaigns, and other digital assets is required.
• Experience developing reports, analyzing, and making decisions off of data is required.

Responsibilities

• Live and exemplify the Five Principles of Mars, Inc. within self and team.
• Collaborate with recruiters and agency partners to deliver highly-targeted localized campaigns to drive interest in, and applications to, open roles.
• Build relationships and influence with business partners such as marketing, corporate affairs, EI&D and talent acquisition teams.
• Partner with internal stakeholders to redefine and adopt Banfield’s evolving employer brand and employee value proposition.
• Manage cross-format content creation, research, scheduling, and publication/delivery across all channels.

Skills

Talent Acquisition

Marketing

Digital Marketing

Education

Bachelor’s degree in Human Resources, Business Administration, Communications, Advertising, Marketing, Digital Design or a similar discipline

Job description

Banfield Pet Hospital in Vancouver, WA is seeking a Recruitment Marketing Specialist to drive localized campaigns and strengthen the employer brand across channels. You will collaborate with recruiters and agency partners to attract candidates and build an engaging career experience.

You will lead data-driven optimization of programs, manage budgets and timelines, and advance our employer value proposition to attract top talent.