Email & SMS Operations Manager

Colony Brands, Inc.; Monroe (WI); On-site; USD 85,000 - 120,000; Full time

Job summary

Integrated Marketing Solutions (IMS) is seeking a Manager of Email and SMS Operations to steer the direction and execution of our email campaigns.

You will lead the Email Development Team, drive technical direction for emails and SMS, and ensure clean, standards-compliant code across Bloomreach, HTML/CSS, and SQL. Strong leadership and hands-on campaign experience are required.

Qualifications

• Bachelor's degree in Business or IT.
• 3+ years of related experience.
• Experience leading a team.
• Working knowledge of HTML, CSS and SQL.
• Proficiency in Microsoft Excel.
• Ability to prioritize in a fast-paced environment.
• Adaptability to changing circumstances.

Responsibilities

• Lead Email Development Team configuring and sending emails in Bloomreach.
• Set technical direction for emails and SMS.
• Manage work of Email Developers and Email Coordinators.
• Guide regular maintenance and updates to email programs and tools.
• Ensure code is clean, efficient, and standards-compliant.
• Research best practices and share findings with the team.

Skills

Team leadership

Bloomreach Campaign

HTML

CSS

SQL

Excel

Prioritization

Adaptability

Education

Bachelor's degree in Business or IT

Tools

Bloomreach Campaign

Job description

Integrated Marketing Solutions (IMS) offers a range of alternative media management and consulting solutions. We are hiring a Manager of Email and SMS Operations to strategically lead the direction and execution of email campaigns for IMS.

What You’ll Do:

You’ll manage and lead the Email Development Team responsible for configuring and working in Bloomreach, and coding and sending emails and SMS. In addition, you’ll also be responsible for:

• Establishing technical direction for our emails and SMS.
• Serving as an expert in tools used to manage and send emails and SMS.
• Managing the work being done by Email Developers and Email Coordinators.
• Guiding the team doing regular maintenance and updates to the different email programs and tools.
• Ensuring the email team produces and maintains clean, efficient and standards-compliant code for existing and new platforms.
• Researching best practices for email design and tools and actively distributing that information to team members as needed.

What It Takes:

We need a motivated professional with email and SMS marketing experience. Ideally you will have a Bachelor’s degree in a Business or IT field and 3+ years’ of related experience. In addition, we are looking for:

• Experience with leading a team
• Experience in Bloomreach (Campaign)
• Working knowledge of HTML, CSS and SQL
• Proficiency in Microsoft Excel
• The ability to prioritize and work in a fast- paced environment
• The willingness and ability to respond to changing circumstances and expectations readily